YouTube Media Specialist to a worldwide tech company
Barona Professionals AB / Marknadsföringsjobb / Solna
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hela Sverige Our customer is a known worldwide technology company that is now looking for a YouTube Media Specialist that wants to work in a creative and playful environment. The company has a start-up atmosphere but with the advantages of a global player.
As a YouTube Media Specialist, you have and build upon strong relationships with senior marketing and budget decision makers at a subset of Sweden's largest brand advertisers and their trusted media partners. You use your experience in AV/TV planning, buying and brand marketing to deliver big YouTube pitches and close deals spanning across (digital) AV measurement, creative and targeting. You will showcase and educate advertisers and their agencies on brand marketing solutions, leading with YouTube as the tentpole platform. In doing so, shift analogue AV mindsets toward a more holistic approach to video buying that better integrates YouTube with the traditional offline video offering and be a thought leader in the Swedish market.
You have in-depth AV and/or TV experience, strong affinity with YouTube, a broad base of industry contacts with planners and buyers, and sales experience with a proven track record.
Job responsibilities
Build and foster long-term senior relationships with key budget owners on advertiser and agency side (planning and buying agency counterparts)
Take ownership for Video/YouTube revenue development of subset of SE advertisers and work seamlessly with account owners and surrounding teams
Design, deliver and implement mid/long-term advertiser brand (reach) marketing media strategies around Video/YouTube
Work cross-functionally to help develop scalable advertising solutions around YouTube and Video in general (i.e scalable activities, events etc)
Shift share from TV to YouTube, converting one-off campaigns into always-on strategies
Build sales canvas and planning packages around our seasonal and regional premium content offerings (i.e. sport, music, creators).
What makes this job unique
As a YouTube Media Specialist, you work at the crossroads of advertiser, agency and YouTube product development. Together with a small team of Specialists you represent YouTube in the SE market and bring the required knowledge and inspiration to the market and activate advertisers and their agencies on the platform. You will work with a subset of SEs largest global and local advertisers, responsible for driving incremental business growth and help to realise advertisers' media and marketing objectives.
You'll combine deep brand marketing, AV/TV product and commercial knowledge with strong presentation and communication skills. You'll help develop the relationships with key stakeholders at the clients and their media partners/agencies. You'll also work closely with internal YouTube Specialists, YouTube product teams and Account teams to smoothly drive advertiser, agency and the business forward. This means you act like an owner, are entrepreneurial and have excellent relationship building skills.
Qualifications
Minimum Qualifications:
BA/BS degree
Ability to speak and write in English and SE fluently and idiomatically
7+ years of experience in TV/AV planning and buying on advertiser, publisher or agency side
Preferred Qualifications:
Strong presentation skills and presence
Excellent stakeholder management skills
Experience working with(in) large local or global brands and their media agencies
Deep knowledge of the AV/TV and digital Video landscape in SE
Has a strong network in TV/AV SE landscape
Has a sales mindset and strong track record of closing big media deals
Ability to develop and grow senior-level relationships with advertisers and agencies
Demonstrated ability to lead and manage multiple projects with a range of internal and external stakeholders simultaneously
Strong commercial skills and experience with reach based selling
The role is a temporary assignment starting immediately and will run for approximately one year.
As a Barona consultant you will be employed by an authorised staffing agency with collective agreement, insurance, pension, and health benefits.
The posistion is a temporary assignment starting immediately and will run for approximately one year.
We can't process applications through email, but feel free to come with other queries to
sara.fogelberg@barona.se We process applications continuously so don't hesitate to apply today.
We are looking forward to receiving your application!
Publiceringsdatum2021-10-04Så ansöker duSista dag att ansöka är 2021-10-18
Klicka på denna länk för att göra din ansökanFöretagBarona Professionals AB
Omfattning Detta är ett heltidsjobb.
Arbetsgivare Barona Professionals AB (org.nr 556998-2167)
Arbetsplats Barona
Jobbnummer 6015789
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