Swedish Brand Ambassador To Absolut
BrainPeople AB / Säljarjobb / Stockholm
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Publiceringsdatum2013-01-31Om företagetABSOLUT is looking for an experienced and highly motivated individual to build consumer engagement and advocacy, to build strong and lasting relationships with the trade in Stockholm, and to build passion for the brand within local sales and marketing teams.
The position will be supported by a significant budget to create new sponsorships and events that inspire and excite creative-minded consumers. The ABSOLUT Ambassador will also work closely with a range of outlets from tier one accounts to hip local bars and restaurants - building trade advocacy, and ultimately increased visibility and rotation for the ABSOLUT portfolio.
Specific responsibilities span from helping launch new breakthrough products such as ABSOLUT ELYX, to organizing and hosting events for key trade and consumer influencers.
In addition, the Brand Ambassador will represent ABSOLUT as a true brand champion internally, building passion for the brand by inspiring the local marketing and sales teams through education, internal communication, sharing of best practices, and participation in local events.
You will work closely with the global and local sales and marketing team, in order to put ABSOLUT on the map in Stockholm.
ArbetsuppgifterKey responsibilities:
Support the growth of ABSOLUT and the launch of ABSOLUT ELYX in Stockholm
Recruit and convert key influencers & target consumers to the brand
Identify core target group events and influencers, among creative communities, art and culture
Execute small to mid-scale sponsorship and event opportunities in Stockholm
Organize and host advocacy events for consumer influencers
Convert key consumers and influencers to ABSOLUT through trial and education
Build engagement and advocacy for ABSOLUT among the Stockholm trade
In co-operation with sales force, educate staff in key trade customers with a focus on bartenders
Seek relevant opportunities for brand activation- trade associations, relevant events
Organize and host advocacy events for trade influencers
Motivate bartenders in leading accounts to create and list exceptional drinks with ABSOLUT
Optimize and develop brand visibility
Brand education, support and mentoring of local sales and marketing team
Educate and mentor sales force ensuring comprehensive understanding of the ABSOLUT brand's specificities/characteristics and key differentiating qualities in respect of main competitor brands
Build optimum share of mind for the brand amongst all PR employees & key brand stakeholders
Collection, preparation and presentation of best practices
Proposal, presentation and on approval, trial of new brand initiatives, either international best practice or original
Manage budget and reconcile expenditures on an on-going basis
Manage and host ad-hoc on-trade visits for key stakeholders
Monitor and report ABSOLUT presence, visibility and competitor activity
ProfilCompetencies:
We are looking for a:
Dynamic, entrepreneurial and enthusiastic, with a "can-do" attitude
Excellent presenter and communicator. Speaks and writes with a high degree of professionalism and credibility. Communicates effectively with various audiences and able to host presentations/trainings
A flair for marketing and good commercial awareness
Rigorous and autonomous, with strong organizational/time-management skills
Extremely outgoing, personable, with strong relationship skills, in order to contribute to business
Passionate about bartending, cocktails and spirits
Fluent in English and Swedish
Exemplary behavior in terms of responsible attitude towards alcohol
Personal profile:
You have:
a higher education in business administration, marketing, management or equivalent
2 years' work experience, preferably from media, music, arts or other creative industry
Bartending experience preferable (but secondary) to drive advocacy amongst top bartenders
Interest in contemporary culture such as art/fashion/design/music is essential. We are looking for highly creative people with a solid network among the creative communities, or with the credibility to develop this. Experience or a degree in creative disciplines will be highly valued.
Opportunities:
You are going to be hired directly by ABSOLUT. Start as soon as possible.
More:
We would like to have your application and your CV in english.
Interested? Please apply as soon as possible since applications will be selected continuously. If you have any questions regarding this position you are welcome to call Lotta Rylander on 08-501 685 01.
Om företagetSUGGEST SOMEBODY FOR THIS POSITION?
Do you know anybody who would be perfect for this job? All you have to do is to send an e-mail to
tips@brainpeople.se and you have the chance of being rewarded with 2000-3000 SEK if that application leads to a job.
Brainpeople is a staffing and recruiting company that mainly works with academics and professionals early in their career. We help our customers within the areas of IT, economics, administration, customer service, HR, marketing, event, reception and more.
Brainpeople encourages diversity and welcomes a mixed work force regardless of gender, ethnicity, age, disabilities or sexual orientation.
Brainpeople put extra consideration in our customers company culture and your personality when we match your profile to a position. By being employed as a consultant through us you will obtain important work experience and widen your personal network for the future. We create opportunities for people!
Brainpeople is a authorized staffing and recruiting company with insurances, pensions, collective agreement and benefits such as preventive health care grant.
Så ansöker duSista dag att ansöka är 2013-03-01
Ange följande referens när du ansöker: 303
Ansökan kan tyvärr inte göras via e-post.
Klicka på denna länk för att göra din ansökanKontaktLotta Rylander 08-501 685 01
FöretagBrainpeople AB
AdressBrainpeople AB
Industrigatan 4A
11246 Stockholm
Jobbnummer 1453998
Observera att sista ansökningsdag har passerat.