Head of Loyalty Program, Scandic Friends
Scandic Hotels AB / Chefsjobb / Stockholm
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hela Sverige Do you want to be a part of shaping the future of Scandinavia's biggest hotel chain?
Let 's make friends! Now you have the chance to enter an innovative and creative phase in the history of Scandic that will give you multiple opportunities to leave a footprint for generations to come.
As part of the Brand & Marketing team at Scandic Group, you will work closely together with your team, other commercial departments and local marketing teams across the Nordics to maximize customer lifetime value, loyalty, revenue and bolster the Scandic brand perception.
With a customer centric and multifaceted approach, the aim is to inspire and retain existing customers while expanding on a new customer base by further develop an innovative and world class loyalty program designed for the many people.
The Head of our Loyalty program Scandic Friends is a pivotal part of a thriving, inspiring and fun leadership culture. You will be leading a small loyalty team with a strong, value-based approach, focusing on collaboration to drive, motivate and instill an agile and innovative data-driven way of working. A key priority is to cultivate mutually beneficial relationships and secure cooperation with other group functions and local marketing teams across geographies.
About us:
Scandic is the largest hotel company in the Nordic countries with more than 280 hotels, in operation and under development, in more than 130 destinations. The company is a market leader when it comes to integrating sustainability in all operations and its award-winning "Design for All concept" ensures that Scandic hotels are accessible to everyone.
Well loved by guests and employees, the Scandic Friends loyalty program is the largest in the Nordic hotel industry and the company is one of the most attractive employers in the region. Scandic Hotels is listed on Nasdaq Stockholm.
Responsibilities:
- Set the strategy, business model and design of the loyalty program, as well as the tactical roadmap forward.
- Manage development projects within the program, aiming to drive increased demand and loyalty, optimizing the customer lifetime value and create revenue growth across geographies.
- Stakeholder in CRM-development projects that affects the loyalty program.
- Develop highly efficient and appreciated benefits and partnerships in co-operation with the rest of the loyalty team.
- Be a natural link between the loyalty team and other stakeholders to ensure that the organization is aligned in our work with customer loyalty.
- Drive, motivate and inspire the loyalty team and instill customer centric, agile and data-driven ways-of-working.
- Own and manage the PNL for the program as well as project budgets.
Who are you?
A commercial, customer centric and results-oriented leader with a track of creating high revenue and strong loyalty. You see the loyalty program as a brand carrier showing our true personality and you have a curious approach to what the next generation of loyalty programs can consist of. You're also a strong leader that can ensure that vision and strategy are aligned across your team members. The Scandic values resonate with you, and you intuitively understand that collaboration is a critical priority in building the new optimized organization. Experience working across multiple geographies in the Nordics and understanding of the hotel or travel industry, retail (or similar) are great asset too!
Experiences you bring and share with us
- 10+ years of experience in leading commercial roles.
- Experience from development of customer loyalty programs.
- Technical understanding and curiosity within the CRM field.
- Experience and understanding from sales/marketing within both B2C & B2B.
- Relevant post-secondary education.
- Ability and proven track record of cross-country collaboration and strong communication skills.
- Experience of agile ways of working.
- Experienced in digital and data-driven ways of working.
- Strategic and tactical mindset.
- Understanding of the hotel, travel industry or similar is meritorious.
Skills:
- Commercial, customer centric and results-oriented mindset.
- Collaborative and open communication.
- A creative approach.
- Excellent analytical ability and fact-based decision making.
- Mature, transparent, trustworthy, and authentic even under pressure.
- Exceptional ability to structure, plan and follow up.
- A strong leadership track of building aligned, well collaborating, and high-performing teams.
- Energetic culture builder that resonates with the Scandic value platform.
- Successful experience working across multiple geographies in the Nordics.
Information about the position:
You will lead a team currently consisting of two colleagues within the loyalty program. The role reports directly to the Head of Group Brand & Marketing.
Details:
- Full-time position.
- Office location: Scandic Headquarter at Sveavägen 167 in Stockholm, Sweden.
- Start date: Immediately (within possible notice period). Applications will be processed continuously, so please apply as soon as possible.
We offer a competitive salary and benefits package - as well as the opportunity to join our company that fosters a thriving environment based on our guiding principles.
We are looking forward to welcoming you to Scandic.
We know that we reach further when we assent to our differences. At Scandic we want you to be yourself and develop in the direction you want to go, with the foundation of safe conditions and fair agreements. Bring your experiences, engagement and your way of thinking - contribute to a culture where we genuinely care about each other, our guests and our planet. Welcome to Scandic.
Do you share our values?
BE A PRO
BE YOU
BE CARING
BE BOLD
Varaktighet, arbetstid
Heltid Tillsvidare
Publiceringsdatum2021-12-09ErsättningFast månads- vecko- eller timlön
Så ansöker duSista dag att ansöka är 2021-12-20
Klicka på denna länk för att göra din ansökanFöretagScandic Hotels AB
Omfattning Detta är ett heltidsjobb.
Arbetsgivare Scandic Hotels AB (org.nr 556299-1009),
https://www.scandichotels.se/ Arbetsplats Scandic Hotels Group
Jobbnummer 6166273
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