English Copywriter with SEO-skills
Sts Student Travel Schools Aktiebolag / Marknadsföringsjobb / Göteborg
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• Prioritize writing assignments and markets in alignment with business goals
• Own relationships with external and internal translators and ensure quality of delivery
• Producing content for campaigns on web and other formats
• Creation of blog articles and newsletters
• Making continual improvements on all areas of website content
• Enforcing and Maintaining STS tone throughout all written material
• Ensure the right message to the right person - we communicate both with youths and their parents and you truly understand the difference
We want to communicate with our customers and win their hearts. When they go on a trip with us, it is usually a life defining experience and we need a strong copywriter to help us convey this experience in text. You will work with both printed and web content and you need to be able to balance between factual texts and inspiring story telling. We are looking for someone who can educate, inform, entertain and motivate in product descriptions, tweets, blogs, interviews and one-liners. You can work long hours editing texts one day and come up with creative ideas and inspiring campaigns the other. The most important thing is that you are a fluent, close to native, English speaker with strong proficiency and at least one additional European language. We would also ask you to be in charge of managing translations and ensure that your tone of voice translates out to the languages that you do not speak or write.
• Well documented experience as an english copywriter/editor/journalist, preferably in the travel space or in another experience-based industry
• Proven creative capacity in all aspects of copywriting
• Strong social skills, natural curiosity and a willingness to find new stories, unexpected angles and interesting facts.
• Self-going with strong information-seeking skills and a drive to make things happen.
• An instinctive feel for the tones and the nuances that separate credible communication from polished media noise
• Experience in youth communication is a very big plus
• Strong understanding of SEO and writing for findability
• Native/Excellent writing skills in English and at least one other European language
• Additional European languages a big plus
In 1958, STS organised what was perhaps the world's first language trip for teenagers. Since then we have exported the language trip concept and exchange programmes to many countries. STS now operates worldwide and we have offices in 15 countries and a large global network of partners, schools, host families and local staff all over the world.
Publiceringsdatum2018-11-06Så ansöker duSista dag att ansöka är 2018-11-16
Ange följande referens när du ansöker: English Copywriter
FöretagSTS STUDENT TRAVEL SCHOOLS AKTIEBOLAG
AdressSTS STUDENT TRAVEL SCHOOLS AKTIEBOLAG
KYRKOGATAN 48
41108 GÖTEBORG
KontorsadressKYRKOGATAN 48
Jobbnummer 4443413
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