Senior Marketing Automation Manager
Etraveli Group / Marknadsföringsjobb / Stockholm
Observera att sista ansökningsdag har passerat.
Visa alla marknadsföringsjobb i Stockholm,
Solna,
Lidingö,
Sundbyberg,
Danderyd eller i
hela Sverige Visa alla jobb hos Etraveli Group i Stockholm,
Uppsala,
Göteborg eller i
hela Sverige We are looking for a Senior Marketing Automation Manager to maximize our customers' lifetime value, and be part of our journey to become the world's most successful online travel agency.
Who we are
Etraveli Group is one of Europe's biggest and fastest expanding online travel agencies. We have more than one million monthly customers from all around the world for whom we strive to find the right tickets, at the right time, at the best price. Our success depends on the ability to analyse, understand and manage a complex market by making smart decisions and constantly pushing ourselves to learn new things.
About the job
As Senior Marketing Automation Manager, you will develop and implement customer marketing strategies, identify opportunities, optimize customer lifecycle programs, and grow our After-sales revenue generated in digital marketing channels. You will define the sales marketing plan for After-sales through data-driven and predictive marketing automation.
You will manage the customer after-sales lifecycle, with a data-driven mindset, utilizing behavioral data and user insights, as well as segment the customer base in the best way, to ensure relevant and differentiated communication.
Leading our marketing automation team, you will work continuously with analysis, optimization, testing, implementation and follow-up of automated communication, to maximise efficiencies of actions and After-sales results. Being responsible for overall performance of marketing automation programs, e.g. emails, SMS, APP, campaigns, newsletters and landing pages, will land you a lot of responsibility right from the start.
On top of the above, you will manage setting up target group selection and channels for activities and communication in the customer life cycle, ensure the data quality of the customer data and their customer system as well as the continuous requirement to develop them. Further, you will compile relevant business and technical requirements to design and build comprehensive solutions and, finally, evaluate new technologies, methods and applications to improve and optimize team performance.
Qualification:
• At least 3-5 years of experience in CRM work within B2C, and a track record of driving measurable results through optimizing customer lifecycle programs, in an e-commerce and digital environment.
• Analytical, and it is natural for you to make decisions based on data. You can handle large amounts of data in different forms.
• Good insight and knowledge of what drives sales and what drives loyalty.
• Experience of developing and in-depth knowledge of various digital marketing platforms, best practices and analytics.
• Outstanding communication and interpersonal skills.
• Strategic thinker and hands-on executor.
• Can-do attitude.
• Drive to continuously find areas of improvement.
About Etraveli Group
We started out the way most travel agencies do: a handful of dedicated souls, printing the flight tickets as soon as there was a booking and running off to the post office to mail them out. Now we are the leading online travel agency in the Nordic countries, the second largest in Europe and our presence across the web spans 50 countries. The online travel sector is dynamic and growing quickly.
Facts about us:
50 markets.
2.9 Billion EUR total transaction value.
12 million customers per year.
We also offer
A flexible work schedule and work in a diverse environment with offices in both Sweden and Athens. The position is located in Stockholm, five minutes by foot from the Central Station. The offices are modern and capacious, with plenty of natural light and a balcony for warmer months. Breakfast is served every morning in the kitchen.
Location:
Stockholm
Work Language:
English
How you apply
Please send your CV and a cover letter by clicking "Apply For This Job."
Any questions about the job? Contact
jessica.wang@etraveligroup.com (mailto:
Alexander.Areskar@etraveligroup.com).
Varaktighet, arbetstid
Heltid Anställningstid enligt överenskommelse
Publiceringsdatum2019-05-27ErsättningLön enligt överenskommelse
Så ansöker duSista dag att ansöka är 2019-06-23
Klicka på denna länk för att göra din ansökanKontaktMarielle Hallberg
marielle.hallberg@etraveli.comFöretagEtraveli Group
AdressEtraveli Group
Drottninggatan 78
11136 Stockholm
KontorsadressDrottninggatan 78, Stockholm
Jobbnummer 4824547
Observera att sista ansökningsdag har passerat.