Global Digital Communication Manager

ABB AB / Inköpar- och marknadsjobb / Västerås
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Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future.
At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.
Our Process Automation business area is looking for a global digital communication manager - for Distributed Control Systems. In this role you will be responsible for enhancing the online presence with the domain expertise on web, social media, and lead generation.

This position reports to
IA PCP Marcom Manager

Your responsibilities
Develop and implement digital marketing strategy, planning digital initiatives roadmap together with marketing communication managers covering development of website, SEO and content production.
Collaborate with PA's digital communications colleagues to develop a best-in-class digital presence and enhanced user experience across our digital platforms.
Create and maintain pages based on content provided by communications and develop relevant SEO, SEM and marketing automation strategies in coordination with multiple stakeholders.
Support Digital Campaigns (across web, social and intranet) whilst working with multiple stakeholders, projects and geographies to harmonize digital communications tools with the overall business goals and objectives.
Show strong ownership through data-focused and analytics-driven (social media and Google Analytics) measurement for our website, intranet and social media to enhance our digital footprint based on the findings and create analytics reports for management.
Responsible for the implementation, maintenance and UX improvements of websites, online tools and applications.
Establish, advocate and enforce best practices. Provide support and advice to the organization on applications, websites, and other technologies.
Debug issues that arise with performance and general, troubleshooting of the product online tools.

Your background
Minimum qualification - BSc/BA/B.Tech in Computer Science or Digital Communication or a related field.
3 years' experience in managing digital channels including operational work in content management systems.
Deep understanding of content structures and communications practices.
Good knowledge of web standards and digital marketing practices.
Hands-on experience and a proven track-record for delivering data-driven and insight-augmented Analytics including and not limited to Google Analytics, Power BI and social media.
Experience in campaign and lead management using CRM.
Fluency in English (written and spoken).

More about us
Recruiting Manager Anna Mourieras, +33 674 406 158, will answer your questions about the position. Union representatives - Sveriges Ingenjörer: Mikael Blomqvist,+46 768 06 00 11; Ledarna: Leif Öhrberg, +46 724 64 40 16; Unionen: Krista Andersson, +46 706 44 02 85. All other questions can be directed to Talent Partner Sara Vestin, +46 724-64 46 88.
We look forward to receiving your application (documents submitted in English are appreciated). If you want to discover more about ABB, take another look at our website www.abb.com.

Så ansöker du
Sista dag att ansöka är 2023-07-31
Klicka på denna länk för att göra din ansökan

Omfattning
Detta är ett heltidsjobb.

Arbetsgivare
ABB AB (org.nr 559193-0903), http://www.new.abb.com/careers
Ängsgärdsgatan 6 (visa karta)
721 30  VÄSTERÅS

Arbetsplats
Ängsgärdet

Jobbnummer
7861649

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