E-Commerce Project Manager (Temporary position)
Accor Ahs AB / Försäljningsjobb / Stockholm
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hela Sverige Visa alla jobb hos Accor Ahs AB i Stockholm AccorHotels is a Group united by a shared passion for hospitality and driven by a shared promise to make everyone Feel Welcome. Over 180,000 women and men in nearly 3,800 AccorHotels establishments look after thousands of guests every day in 92 countries.
AccorHotels is the world's leading hotel operator and offers its customers, partners and employees:
• its dual expertise as a hotel operator and franchisor (HotelServices) and a hotel owner and investor (HotelInvest);
• a large portfolio of internationally renowned brands covering the full spectrum, with luxury (Sofitel, Pullman, MGallery, Grand Mercure, The Sebel), midscale (Novotel, Suite Novotel, Mercure, Adagio) and economy (ibis, ibis Styles, ibis budget, adagio access and hotelF1) establishments.
Our E-Commerce Project Manager will soon leave for maternity leave and we are looking for a new candidate working for us at least 1 year.
Job description:
In strong cooperation with central team ah.com in Paris, Central Europe, Scandinavian hotels, brands and the various segments (local & global), develop visibility and contribution for B2C offers by deploying the ideal mix of direct web levers while capitalizing on market trends.
Key responsibilities:
• Websites analysis .
• Increase understanding of online booking patterns analyzing -Accorhotels.com results in terms of visits, CTR, conversion rate etc .
• Monitor display advertising results from local and European campaigns in order to improve our ROI.
• Research and analyze competitor's online activtities (emailing campaigns, display advertising offers) to ensure we are competitive and to improve our campaigns .
• Prepare Business Review Meeting documents (analyze web results every month) and attend/lead conference call for Scandinavia & Finland SEA/SEO .
• In charge of budgets for correct spending.
• Regular meetings with providers (Netbooster) to drive performance .
• Good knowledge development of (SEA) Search Engine Advertising, Google Adwords etc.
• Metasearch . Coordinate Metasearch and follow up on the results Social Media .
• Develop Swedish Social Medias such as FB.
• Prepare a plan for local Social Media strategy
• Align with local Accor hotels FB pages .
• Increase awareness at Blogger sites Support E-Commerce Marketing Manager .
• On site and content updates via WISE(Oracle CMS) during peak periods, illness and vacations .
• Various offer translations
We expect you are/have:
• Good experience in B2B and B2C segments.
• Good knowledge of the regional market specificities
• Strong knowledge of new technologies
• Be revenue focused & be able to implement strategies to support local business
• Be analytical, be able to present conclusions and make recommendations
• Extremely pro active with all activities, to support the region
Languages:
English and Swedish is essential.
German and French is an advantage
Varaktighet, arbetstid
Visstidsanställning 6 månader eller längre
Heltid
Publiceringsdatum2016-04-18TillträdeEnligt överenskommelse
ErsättningFast månads- vecko- eller timlön
Så ansöker duSista dag att ansöka är 2016-05-15
Ansökan kan skickas till e-postadress:
hanna.lagstrom@accor.comKontaktHanna Lagström - E-Commerce Project Manager
hanna.lagstrom@accor.com0721510763
FöretagAccor Ahs AB
AdressAccor Ahs AB
11143 STOCKHOLM
KontorsadressKungsgatan 10
Övriga kontaktuppgifterTelefonnummer: 08-41054300
E-postadress:
hanna.lagstrom@accor.com Jobbnummer 2788664
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