Global Brand Communication Manager
SCA / Marknadsföringsjobb / Göteborg
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hela Sverige Svenska Cellulosa AktiebolagetSCA is a leading global hygiene and forest products company. The Group develops and produces sustainable personal care, tissue and forest products. Sales are conducted in about 100 countries under many strong brands, including the leading global brands TENA and Tork, and regional brands, such as Libero, Libresse, Lotus, Nosotras, Saba, Tempo and Vinda. As Europe’s largest private forest owner, SCA places considerable emphasis on sustainable forest management. The Group has about 44,000 employees. Sales in 2014 amounted to approximately SEK 104bn (EUR 11.4bn). SCA was founded in 1929, has its headquarters in Stockholm, Sweden, and is listed on NASDAQ OMX Stockholm. For more information, visit
www.sca.com .
Overview
We are looking for a Global Brand Communication Manager to strengthen our brand health by defining the way we communicate our brand Libero to target audiences/consumers/customers. You will cooperate closely with brand function and innovations teams, lead markets, consumer/customer insight function and others to consistently position our brand in a territory that drives company sales growth and reach overall SCA targets. This is a 1 year temporary position backfilling for a maternity leave and is located in Gothenburg. Start date is January 1st 2016. Travel required approximately 1-2 times per month.
Main Tasks
Develop and drive annual brand/target audience related communication (activation platform)
Support the innovation teams in development of creative communication
Support analysis of global brand health to define how communication can be changed to make brand stronger
Analyze target audiences’ changing media behavior and future trends
Develop innovative media ideas and secure trials in selected markets
Become an expert in the role of earned media forms outside of TV and Digital
Support the BU in the activation of the communications where needed
Key Competencies
10 years of marketing experience
Experience working within an international Fast Moving Consumer Goods organization
Great communication skills in English
Skills within digital media is an advantage
Furthermore, you are a creative initiator with social skills and with an urge to drive your business forward and with a passion for communication.
Additional Information
If you have questions regarding your application, please send an e-mail to
eu.careers@sca.comSCA kindly but firmly declines direct contact with recruiting and staffing agencies, as well as job advertising sellers.
Varaktighet, arbetstid
enligt avtal enligt avtal
Publiceringsdatum2015-09-18ErsättningSå ansöker duSista dag att ansöka är 2015-10-09
Klicka på denna länk för att göra din ansökanKontaktDevin Lincoln, Talent Sourcing Specialist
devin.lincoln.ext@sca.comFöretagSCA
AdressSCA
Bäckstensgatan 5
40503 Mölndal
KontorsadressBäckstensgatan 5
Övriga kontaktuppgifter Jobbnummer 2436555
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