Digital Marketing Manager
Trialbee / Marknadsföringsjobb / Malmö
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hela Sverige If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns targeting patients across all digital channels. Youshould have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. You will be working within Patient Marketing and closely with customer projects as well as with vendors to launch campaigns on time and on budget. You enjoy working in an innovative and international environment and are an energetic and creative individual with a positive can-do attitude.
Main responsibilities:
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence across all digital channels
• Report on performance of all campaigns, and assess against goals (ROI and KPIs)
• Optimize spend and performance based on identifying trends and insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Enhance end-to-end user experience across channels and customer touch points
• Optimize conversion points and user funnels
• Evaluate emerging technologies and recommend adoption where appropriate
What we are looking for:
• Proven 5 years working experience in digital marketing - B2B and B2C
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in profiling, targeting and devising digital campaigns that engage, inform and motivate targeted audiences
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics)
• Working knowledge of ad serving tools
• Experience in setting up and optimizing Google Adwords campaigns
• Strong analytical skills and data-driven thinking
About Trialbee
Trialbee is a world leader in the digitalization of clinical research, partnering with pharmaceutical companies and CROs to provide an end-to-end clinical technology platform to improve clinical trial implementation. Founded in 2010, the company has consistently been recognized for its best-in-class technology platform enabling accelerated patient matching and engagement.
If you are interested in this position, please send us your CV and cover letter through careers.trialbee.com.
Any questions? Email (or call) HR Assistant Lilja Kurppa:
lilja.kurppa@trialbee.com+46-(0)76-12 00003
Varaktighet, arbetstid
Heltid Anställningstid enligt överenskommelse
Publiceringsdatum2018-11-05ErsättningLön enligt överenskommelse
Så ansöker duSista dag att ansöka är 2019-01-23
Klicka på denna länk för att göra din ansökanKontaktLilja Kurppa
lilja.kurppa@trialbee.comFöretagTrialbee
AdressTrialbee
Södra Tullgatan 3
21140 Malmö
KontorsadressSödra Tullgatan 3, Malmö
Jobbnummer 4440990
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