Digital Content Manager / Copywriter
Rebtel Networks AB / Marknadsföringsjobb / Stockholm
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hela Sverige Rebtel is on a mission to serve the 2 billion internationals around the globe. As a leading fintech company, we provide affordable and convenient cross-border solutions for those who relocate internationally and want to stay seamlessly connected with friends and family worldwide. Today we serve more than 150 countries and are committed to become the foremost provider of cross-border services in one single app.
Why Rebtel?
When you join Rebtel, you become part of a global team, bringing together diverse minds from every corner of the world. Our headquarter is nestled in Stockholm and here we strike a balance between dedicated work and more relaxed activities. Every Friday the unmistakable aroma of freshly popped popcorn fills the air, but our celebrations encompass everything from minor and major common accomplishments to cinnamon bun day.
Now, We Need You!
We are currently embarking on an ambitious journey with the goal of becoming the foremost player in our industry. As our Digital Content Manager and Copywriter you will have a pivotal role in this journey. You will lead Rebtel's tone of voice adoption across various touch points and channels, ensuring a consistent user experience in the App and on the Web.
Your responsibilities would also include creating compelling copy and devising content strategies for user acquisition and brand awareness, such as CRM, SEO, SEM and Social. You will be part of an internal cross-functional marketing team and collaborate with colleagues across the organization to ensure a unified brand voice.
Responsibilities:
Brand Voice: Collaborate with internal teams to maintain and evolve Rebtel 's tone of voice and messaging guidelines to ensure consistency across all communication channels and customer touch points.
Full Funnel Content Strategy: Collaborate with the marketing team to develop content strategies that align with business goals and target audiences.
Content Creation: Write compelling content for UX/UI, websites, paid advertising, and social media. Craft engaging copy from impactful headlines to persuasive CTAs and engaging landing pages.
SEO Optimization: Optimize written content for search engines to improve online visibility and organic traffic to our website.
Content Management: Ownership of the process and content management through a content management system.
Market Research: Analyzing and contributing to Rebtel's audience behavior and staying informed about industry trends and best practices to create relevant and timely content.
Requirements:
Native-level proficiency in both written and spoken English.
Proven track record in setting and executing content strategies in customer-centric e-commerce environments.
Proficiency in analyzing content performance, leveraging insights for iterative improvements, and a plus if there is an understanding of copy related to design principles
Understanding of SEO and PPC concepts, coupled with a grasp of performance marketing and the trends in the area.
Experience working with website analytics tools (e.g, Google Analytics, Google ads suite, Semrush).
Familiarity with content management systems (e.g, Storyblok, Wordpress, Hubspot)
Proficiency in Spanish and/or French is a plus.
Our Offer To You
At Rebtel, you are the most important asset and we strive to provide a comprehensive package of benefits and perks that enhance your well-being and work experience. Here are some of the things you can expect from us:
Pension Plan
Health Checkups and Private Medical Insurance
10k Bucket (net) for wellness allowance and Travel (benefit taxed)
Discount on gym memberships
Bonus program
Parental pay
30 days annual vacation
Relocation Support, if you're joining us from afar, we'll assist you in making a smooth transition.
Beautiful Premises in the city center of Stockholm
Så ansöker du Sista dag att ansöka är 2024-05-04
Omfattning Detta är ett heltidsjobb.
Arbetsgivare Rebtel Networks AB (org.nr 556680-3622)
Jobbnummer 8517313
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