Marketing Test Analyst
Hennes & Mauritz / Huvudkontor / Marknadsföringsjobb / Stockholm
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Borås eller i
hela Sverige Do you want to optimize our existing marketing through your test results? Are you ready for a new challenge? H&M is looking for a Marketing Test Analyst to join our Customer Analysis team based in central Stockholm.
The Customer Analysis team at H&M is part of the Global Marketing Department. We work with customer data and qualitative research to optimize our offer and communication. Our goal is to build a continuously growing and loyal customer base.
We are currently seeking a Marketing Test Analyst that will be in charge of measuring and improving our existing marketing through tests results. Tests are performed by creating test and control groups and then give them different treatment - these analyses will then support decisions regarding the efficiency of marketing and sales activities.
Your responsibilities:
• Be responsible for our tests and analysis to support strategic decisions within the organization.
• Design and create a structure of the upcoming tests.
• Monitor the outcomes and present results. There are many different stakeholders for test results hence it is important that you can cooperate with other business functions and present complex information in a simple and concise manner.
• In addition to the tests you will also perform other types of ad hoc analysis regarding our customer base that arise within the organization.
We are looking for a Marketing Test Analyst who is enterprising and result oriented. The work is mostly done independently, but you will also be part of different projects and work broadly within the organization.
Your skills and experience:
• Have 3-5 years of relevant work experience, preferably within marketing testing
• Have relevant higher education, including good statistical knowledge
• Are analytically oriented and able to work in a structured way
• Have a creative mind set since you will develop ideas for future tests
• Have worked with the methodology and application of hypothesis testing
It is qualifying if you have knowledge of statistical software SAS or digital marketing and/or is familiar with relational databases.
Does this sound interesting?
Please send your application containing a CV and Cover Letter to
JobsMarketing@hm.com no later 19th of February.
Questions?
If you have questions about the role please contact Caroline Georgenson at
caroline.georgenson@hm.comVaraktighet, arbetstid
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Publiceringsdatum2017-02-09Så ansöker duSista dag att ansöka är 2017-02-21
Kontaktcaroline.georgenson@hm.comFöretagHennes & Mauritz / Huvudkontor
AdressHennes & Mauritz / Huvudkontor
10638 STOCKHOLM
KontorsadressMäster Samuelsgatan 46
Jobbnummer 3311532
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