Head of Public Relations and Communications
Volvo Car Corporation(Prd) / Marknadsföringsjobb / Göteborg
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To build a globally-aligned, market-area specific Public Relations and Communications strategy and budget plan that supports the global and market area corporate goals. To develop, maintain and defend the corporate reputation of the Polestar brand in the market area, building and maintaining a positive perception of Polestar with journalists, influencers and other key stakeholders. In coordination with Polestar Global PR and Communications team, and Global Brand and Marketing Team, and market area Marketing team, to design and implement content & media strategies that represent the company's products, services, brand, industrial operations, business plan and strategy, and senior management. Responsible for market area media relations and relationship building with target media audiences. Also responsible for media monitoring and evaluation, acting upon the learnings and consequences, as well as crisis communications in market area.
Aligned with the global function, the Head of Public Relations and Communications will be responsible for managing the Events function of Polestar in the market area (proposed as 1 x HC), supported by the Global Events Team, focussing on customer, media and other stakeholder events. In China, the Head of Public Relations and Communications will also be responsible for managing a separate team for the Communications, Events and Visitor Experience functions for the forthcoming Polestar manufacturing plant in Chengdu (proposed as 3 x HC).
Main Responsibilities
* Plan and develop the market area corporate internal and external communication plan.
* Align and implement Polestar Global key messages and priorities with market area corporate objectives.
* Drive and coordinate the market area corporate, internal and external agenda through communication activities based on market area priorities and requirements.
* Provide input to Global communication strategy, planning and tactical activity.
* Provide external communication support to market area executive management.
* Act as the market area media Spokesperson. Create and / or adapt for market area use - communication plans, Q&A, press releases etc. for planned activities targeting relevant media groups. Responsible for the spokesperson training within market area
* Undertake all media relations activity in market areas, and build / develop / maintain strong working relationships with target media
* Responsible for market area crisis management and communication.
* Develop and drive Polestar sponsorship and product placement activity.
* Manage market area external communication editorial calendar to ensure consistent flow of Polestar news and editorial opportunities.
Future Polestar Manufacturing Plant, Chengdu
Main Responsibilities
* Polestar Head of Public Relations and Communications, China will be responsible for Communications, Events and Visitor Experience at the future Polestar Manufacturing Plant, Chengdu.
* To design, develop and deliver (with Global Public Relations and Communications), the launch and Communications plan for the future Polestar Manufacturing Plant in Chengdu.
* To recruit (at the appropriate time), develop and manage a team (proposed as 3 x HC) of Communications, Events and Visitor Experience staff responsible for those functions in the future Polestar Manufacturing Plant, Chengdu.
Qualifications and Experience
* Bachelor degree or above, preferably in communications, business administration or Journalism.
* 10 years plus working experience in Public Relations and Communications, with at least 5 years with a large multinational corporation. Luxury/premium auto industry working background is preferred
* Experience working with, and managing, agencies and consultants, and managing budgets
* Networking with colleagues, external influencers such as journalists and industry organizations is a vital prerequisite of the job. A regular program of visits and national / regional travel should be expected.
* The jobholder is expected to be on-call 24 hours a day to deal with urgent communications issues.
* Mature, proactive, independent, results-driven and teamwork spirit;
* Strong oral, editing and written skills both in Chinese and English
Please apply before the 20th of October.
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Varaktighet, arbetstid
FULLTIME PERMANENT
Publiceringsdatum2017-10-06ErsättningSALARY
Så ansöker duSista dag att ansöka är 2017-10-20
Ange följande referens när du ansöker: 3361
Klicka på denna länk för att göra din ansökanKontaktMattias Fribert
FöretagVolvo Car Corporation(Prd)
AdressVolvo Car Corporation(Prd)
VAK building, Assar Gabrielssons väg
41878 Gothenburg
KontorsadressVAK building, Assar Gabrielssons väg
Jobbnummer 3737595
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