Global Consumer & Customer Insight Manager
SCA / Marknadsföringsjobb / Göteborg
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hela Sverige Svenska Cellulosa AktiebolagetSCA is a leading global hygiene and forest products company that sustainably develops, produces, markets and sells personal care, tissue and forest products. Sales are conducted in about 100 countries under many strong brands, including the leading global brands TENA and Tork, and regional brands, such as Libero, Libresse, Lotus, Nosotras, Saba, Tempo, Vinda and Zewa. As Europe's largest private forest owner, SCA places considerable emphasis on sustainable forest management. The Group has about 46,000 employees. Sales in 2016 amounted to approximately SEK 117bn (EUR 12.4bn). SCA was founded in 1929, has its headquarters in Stockholm, Sweden, and is listed on NASDAQ Stockholm. More information at
www.sca.com Overview
We are looking for a Global Insight Manager to the Incontinence Care category within Global Hygiene Category (GHC). The position can be located in Gothenburg, Sweden in our new office at Mölndals Bro or Philadelphia, US. GHC leads SCA's hygiene brand portfolio and delivers brand development and innovation for our three business areas, Incontinence Care, Consumer Goods and Professional Hygiene.
Your main responsibility will be to support TENA Master Brand and Communication team with communication research and customer and customer segment understanding to grow the brand and business. The position holder is a member of the Global Insight Team and reports to the Global Consumer & Customer Insight Director in Gothenburg, Sweden.
Main Tasks and Responsibilities
Provide market/segment research knowledge, expertise and methodological advice to develop and grow the TENA brand
Be responsible to coordinate the communication pre-tests and in market follow-up tracking in close collaboration with selected partner vendors
Consolidate relevant consumer, customer and segment knowledge and continuously provide this input in communication projects
Actively participate in consumer and customer communication related decision making, being the "fact based voice" of the consumers and customers
Required Education & Experience
Master Degree in Business Administration, specializing in marketing or similar education level within Sociology and Psychology
Relevant experience within marketing research (min. 5 years). Communication and branding research is an advantage
International business experience, fluent in English, both written and oral
Preferably both B2C and B2B marketing background
Demonstrated ability to lead projects in a collaborative international environment
Travel: Up to 15%.
Key competencies & Leadership capabilities
Strong analytical and methodological competence
Self-motivated, objective driven with ability to work autonomously
Customer driven
Project management skills
Communicates effectively, both verbally and in writing
Strong collaboration and networking skills
Additional Information
Contact details
Please mind that we only accept applications online.
If you have any questions regarding the position, please reach out to Global Consumer & Customer Insight Director Liselotte Andersson, +46 31 746 00 00.
SCA kindly but firmly declines direct contact with recruiting and staffing agencies, as well as job advertising sellers.
Varaktighet, arbetstid
enligt avtal enligt avtal
Publiceringsdatum2017-05-11Ersättning•
Så ansöker duSista dag att ansöka är 2017-05-25
Klicka på denna länk för att göra din ansökanKontaktSusan Markusian
FöretagSCA
AdressSCA
Mölndalsbro 2
43131 Mölndal
KontorsadressMölndalsbro 2
Jobbnummer 3493137
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