Contact Strategy Manager (Digital)

Midasplayer AB / Grafiska jobb / Stockholm
2015-10-02
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Your role within our Kingdom:
If you want to define and help implement exceptionally engaging contact strategies for a network of hundreds of millions of casual game players through all available channels across the globe and across all our games, then this may be the right opportunity for you. You will be part of the Contact Strategy team within the CRM organization and your role will be to imagine and deliver, with other parts of the organization, the best possible experience for our players.
As part of the CRM team you will enjoy a creative, challenging and collaborative environment where your leadership and ideas will be every bit as valued as your marketing and channels expertise.
Responsibilities include:

You will be in charge of defining key elements of our player contact strategy, including:
• The desired player experience across channels (In-Game communication, X-promotion, Player to Player, Mobile Push, Facebook Notifications, Email, etc.), games and platforms.
• Managing the planning, strategy and execution of how new games are released to the network of players
• The identification of key areas of the experience to evolve and the prioritization of investments to do so
• The monitoring and interpretation of the trends in player behaviour and the identification of actions to leverage or address
• The definition and follow-through of the technology analytical and marketing roadmaps to realize these strategies.
• Aim to define strategies that will allow us to deliver along several dimensions (network size, player engagement, spend and satisfaction, virality, marketing effectiveness, etc.)
• You will work in a fully integrated fashion with the other areas of CRM (Platforms and Operations) and with the other key areas of the business (game teams, technology development, other Marketing departments).
Essential Skills & Experience
You have great passion for direct to consumer marketing. You are customer centric and think first through the eyes of the customers you are contacting. You are imaginative, innovative and fanatic about delivering an exceptional experience. Other skills include:
• Industry: You will have extensive experience of working within consumer services with a substantial customer base, and broad set of products or services.
• Leadership and influencing skills: You will be extremely effective at working with and influencing others who do not report directly to you.
Our Kingdom
King Digital Entertainment plc (NYSE: KING) is a leading interactive entertainment company for the mobile world. We make games for millions of players worldwide, which can be played on our king.com and royalgames.com websites, Facebook, and mobile platforms such as the Apple App Store, the Google Play Store and the Amazon Appstore. King has game studios in Barcelona, Berlin, Bucharest, London, Malmö and Stockholm along with offices in Malta, San Francisco, Seoul and Tokyo.

Want to join our Kingdom?
If you are interested in this role apply now! Applications must be in English.

The brilliant experience we give our players comes from the diversity and experience of our people. A great saga needs all sorts of heroes. That?s why we hire all sorts of talent.

Varaktighet, arbetstid
Tillsvidare
Heltid

Publiceringsdatum
2015-10-02

Ersättning
Fast månads- vecko- eller timlön

Företag
MIDASPLAYER AB

Adress
MIDASPLAYER AB
Sveavagen 44
11343 STOCKHOLM

Kontorsadress
Sveavagen 44
STOCKHOLM

Övriga kontaktuppgifter
Telefonnummer: 08-54570430

Jobbnummer
2460342

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