Category Marketing Lead to Samsung
Experis AB / Marknadsföringsjobb / Stockholm
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hela Sverige Samsung is driven by an unyielding passion for excellence and an unfaltering commitment to develop the best products and services on the market. In today's fast-paced global economy, change is constant, and innovation is critical to a company's survival. As Marketing Lead HA, you will have an integral part in ensuring Samsung stays on top of the market and continue to enrich and simplify consumers' lives.
The assignment will start 1st of august 2023 and will end 20230731. During the period you will be employed by Jefferson Wells.
Why join the team?
The Marketing Lead HA belongs to Home Appliance (HA) marketing team within Consumer Electronics division. The vision for the HA marketing team is to deliver best in class marketing strategy, activities and plans that position Samsung as the number one brand within each product category and support the sales both today and in the future.
What you will do
The job will entail things such as setting up and delivering marketing campaigns, driving digital excellence, briefing CDM and Social Media plans, leading third party collaborations and activations, and aligning content plans for all our touchpoints. If being close to sales and winning motivates you, then this is the assignment for you!
What will this role achieve?
The overall objective is to grow brand preference, create desire and consideration of Home Appliance products to help Samsung remain the most innovative and consumer focused brand in the Nordic region. As a Marketing Lead for HA your job is to work together with the Marketing Manager and overall marketing team to ensure strong marketing plan and calendar for all products and categories. You thrive on taking the plan and setting in to motion. Delivering every aspect of campaigns and collaborations. You will be responsible for delivering in to the Nordic Go-To-rket planning and execution for product launches and always-on communication to increase consumer demand and drive purchase. You support by delivering content, executing activations, briefing CDM campaigns, optimizing review campaigns and you do this with a digital first mindset. You know that teamwork and collaboration is key to future success.
What will be your key deliverables?
* Contributing to the development of the annual marketing roadmap for all HA products.
* Oversees content library and requests from other departments making sure all material is coherent and within guidelines.
* Support Marketing Manager to execute and follow up deliverables in the HA Marketing Plan as well as production management for marketing campaigns.
* Lead the delivery and creation of communication & content together with Marketing Manager and Content Specialist.
* Deliver all product launch toolkits as well as proof reading, some copy writing and in close collaboration with legal team.
* Coordinate all activities and campaigns in owned channels in line with HA marketing plan.
* Set up and manage projects with third party companies.
* Analyze campaign performance in owned channels, continuously optimize campaigns.
* In close collaboration with the rest of the marketing team ensure optimal investment and mix of activations for given product groups and customers
About you
* Relevant Academic Education.
* Minimum 3 years of hands-on operational marketing experience from a similar role, preferably Marketing Coordinator/Marketing Specialist.
* Proven project and production management excellence with an eye for details.
* Experience from working with marketing activations, product launches, managing advertising and media agencies and executing consumer campaigns.
* Proven track record of setting and optimizing plans based on overall marketing strategy and executing the plans in successful ways
* Excellent analytical skills, with the ability to see opportunities for improvement
* Enjoys writing copy as well as proof reading.
* Solid business acumen and experience in working with product marketing
* A natural team player with strong self-leadership who knows that winning is only possible with the team
* Creative problem-solver with a natural drive to see solutions instead of problems, who will live our brand ethos of Do what you can't
* A bold and ambitious but humble marketer who thrives in a fast-paced, highly changeable environment without losing motivation or focus on the end-goal
Interested? Apply today! Looking forward hearing from you!
Ersättning Not Specified
Så ansöker du Sista dag att ansöka är 2023-06-09
Klicka på denna länk för att göra din ansökan Arbetsgivarens referens Arbetsgivarens referens för detta jobb är "adcd4e9e-35a1-".
Omfattning Detta är ett heltidsjobb.
Arbetsgivare Experis AB (org.nr 556855-1104)
Arbetsplats Jefferson Wells
Kontakt Maria Fant
+4684523377 Jobbnummer 7763354
Observera att sista ansökningsdag har passerat.