Category & Shopper Marketing Manager

Essity AB (publ) / Marknadsföringsjobb / Mölndal
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Do you have experience within marketing or sales and are interested in working with customer marketing? Customer Marketing is a key function to deliver our Consumer Goods growth ambitions. We want to ensure we build a strong position for our categories and that we enable and accelerate growth for our strong brands Libero, Libresse, Tena and Edet. In this position you get the opportunity to join a commercial oriented team and get a lot of responsibility from day one.
About the Role
As Category & Shopper Marketing Manager you are the owner of one of our categories where you build and own local customer marketing plans for the Swedish market. You set the strategy and create action plans on the 7 P 's per segment in close cooperation with the Swedish Sales Team and the Nordic Category Team. You also play an important role in building partnerships with our customers where you drive a category management way of working. In addition to this you secure the Go-to Market perspective of launches and shopper activation, where you set and implement strong plans for all channels both on- and offline as well as securing return on investment.
This is a full-time position reporting to the Swedish Customer Marketing Manager.
Approximately 20 - 40 travel days per year.
What You Will Do
Key role in go-to-market strategy development and execution
Lead local launch team and build trade argumentation
Follow up on category development and take required actions
Market understanding, analysis and competitor knowledge
Internal and external presentations
Ad hoc tasks for Customer Marketing

Who You Are
Bachelor's degree in Marketing, Business Administration or similar
Minimum 3-5 years within marketing and/or sales, preferably from FMCG
Fluent in Swedish and English

You have a strong commercial background where you are used to working with parallel projects. Your solution-oriented mindset and ability to have a holistic perspective enables you to prioritize between tasks. You are a team player with a strong own drive who likes to work in a fast-changing environment and can make projects progress. Finally, you have the ability to analyze and accurate conclusions to support category decisions based on key data.
More information
We work with continuous selection, please apply online and in English. Last day to apply is 31st of January. If you have questions regarding the position, please contact recruiting manager Jenny Hillman at +46 702 650 921.
Essity kindly but firmly declines direct contact with recruiting and staffing agencies, as well as job advertising sellers.

Publiceringsdatum
2020-01-13

Så ansöker du
Sista dag att ansöka är 2020-01-31
Klicka på denna länk för att göra din ansökan

Adress
Essity AB (publ)
Mölndals bro 2
43131 Mölndal

Omfattning
Detta är ett heltidsjobb.

Arbetsgivare
Essity AB (publ) (org.nr 556325-5511)
Mölndals bro 2 (visa karta)
431 31  MÖLNDAL

Arbetsplats
Essity Hygiene and Health AB

Jobbnummer
5037720

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