Digital Acquisition Specialist to Nespresso Nordic
Bravura / Marknadsföringsjobb / Stockholm
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Publiceringsdatum2014-06-04FöretagetWe are looking for a Digital Acquisitions Specialist to Nespresso's Nordic E-Business team in Stockholm. Nestlé Nespresso SA is the pioneer and reference for highest-quality portioned premium coffee. Headquartered in Lausanne, Switzerland, Nespresso operates in almost 60 countries and has more than 9 000 employees. In 2013, it operated a global retail network of over 320 exclusive boutiques.
www.nespresso.comYou will be part of a group of 5 people in the Nordic E-Business team in Stockholm.
Dina arbetsuppgifterIn this role you develop, implement and monitor acquisition activities to drive traffic and sales to the E-Commerce platforms in the Nordics. Your strong analytical and performance marketing skills will contribute to success. As Digital Acquisition Specialist you are the main responsible for digital marketing, campaigns on both desktop, mobile and apps.
You will:
• Manage performance marketing programs such as SEM, retargeting, RTB, affiliate, PPC
• Manage agencies to ensure cost-effective traffic/media buy
• Implement Global campaigns in Nordic E-Boutiques towards segmented members
• Ensure seamless user experience from call-to-action (CTA) to landing pages and optimized conversion rate
• Track, optimize and produce reports to highlight performance on main metrics
• Share best practises with International peers and HQ team
Kvalifikationer• Experience from hands on campaign planning including performing post-campaign analysis and follow-up
• Documented results from successful acquisition programs such as PPC, mobile, social, affiliate, display, SEO etc
• Very good understanding of web analytics, Google Adwords, performance drivers and metrics such as CPL and CPO
• Excellent understanding of the full marketing mix, customer experience journeys and path-to-purchase (meritorious)
• Experience from multi-channel environments, attribution models and cross-device analysis is a plus (meritorious)
Personal characteristics
We believe that you are a quality concious person with a "do-er" attitude. You are focused, detail oriented and willing to help out where needed. Furthermore, you have excellent communication and interpersonal skills.
Övrig information:
Start: As soon as possible
Plats: Stockholm
Lön: To be agreed upon
Kontakt: Bravura, tel. 08-40024050
Vi rekommenderar att du skickar in din ansökan omgående då vi gör ett löpande urval. Välkommen med din ansökan!
Sökord: digital marketing, digital acquisition, traffic, google adwords, SEO, SEM
Arbetstider och omfattningTillsvidare
Så ansöker duSista dag att ansöka är 2014-06-27
Klicka på denna länk för att göra din ansökanKontaktKarolina Hoti
FöretagBravura
AdressBravura
Hornsbruksgatan 28
11733 Stockholm
Jobbnummer 1899946
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