CRM Manager
iDeal Of Sweden / Logistikjobb / Stockholm
2019-05-02
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hela Sverige iDeal Of Sweden is a global and fast growing fashion and lifestyle brand with HQ in Norrkoping. We have local offices in Stockholm and four other countries around the globe. We are always looking for talented people who want to grow together with us. During the last two years, the brand iDeal Of Sweden has been growing stronger and stronger and we're aiming to further establish internationally. We give you the possibility to join a truly entrepreneurial company and to be a part of our exciting journey.
We are currently seeking a CRM Manager to join our E-commerce team. The position is responsible for leading the strategy, program development, and execution for CRM initiatives for our Customers Globally. Programs include email, mobile SMS and other initiatives designed to engage customers with relevant communications.
Areas of responsibility
You will further develop our existing email marketing program with a focus on qualified customer database acquisition, lifecycle trigger programs and the evolution of segmentation & personalization strategies.
• Lead and manage customer loyalty programs, including acquisition, retention, marketing planning, offer/benefits development and customer communication
• Develop, manage and enhance Customer Email program by managing creative, subject lines, and testing as well as adding additional programs.
• Create and execute data driven, dynamic campaigns and deliver highly targeted/segmented marketing campaigns, lifecycle messages, retention/reactivation programs, and loyalty building communications
• Partner with the Marketing team, Creative Design team and email service provider to manage daily emails, driving to online and offline channels.
• Oversee CRM/email vendor management while being responsible for maintenance and upgrade process
• Tracks and socializes performance of programs and leverage learnings to continue to evolve and optimize targeting and cross-sell/up-sell opportunities in direct marketing channels.
• Establish, report on, and improve KPIs for all campaigns / communications
• Manages direct report who will assist in tactical execution and go-to-market efforts.
Your profile
• Detail oriented with strong project management skills
• Multi-tasker with the ability to manage multiple projects
• Hands on with the ability to work independently
• Customer-focused, results-oriented and brand-addicted
• Genuinely looking forward to new challenges
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Your background
• BS or BA required, concentration in Marketing a plus
• Minimum 3 - 7 years of experience in online CRM marketing. A background in ecommerce is preferred
• Prior experience in working with an email service provider, managing a daily email/SMS campaign and reporting on results is required
• Solid communications/presentation skills and the ability to work in a fluid corporate work environment with multiple stakeholders
• Understanding of email fundamentals: CAN-SPAM requirements, segmentation, performance metrics, etc.
• Understanding of HTML and email design best practices across desktop, mobile and tablet
• Demonstrated success in managing high volume integrated email marketing programs for consumer audiences
• Exceptional analytical, conceptual, and problem-solving abilities Proficient in Excel (pivot tables and formulas)
• Strong analytic and strategic thinking skills
• Must be able to multi-task in a fast paced environment.
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You will be based in Stockholm. You will report to our E-Commerce Director. The position is a full-time position and will be filled as soon as we find the right candidate.
If you have questions about the position, you are welcome to email us at
career@idealofsweden.com. Please note that we do not accept job applications through email.
Varaktighet, arbetstid
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Publiceringsdatum2019-05-02ErsättningEnligt överenskommelse
Så ansöker duSista dag att ansöka är 2019-05-12
Klicka på denna länk för att göra din ansökanFöretagiDeal Of Sweden
AdressiDeal Of Sweden
Drottninggatan 26
60227 Norrköping
KontorsadressDrottninggatan 26
Jobbnummer 4767205
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