Trade Marketing Lead Nordic

Whirlpool Nordic AB / Organisationsutvecklarjobb / Stockholm
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Whirlpool Corporation is the number one major appliance manufacturer in the world, with approximately $20 billion in annual sales, 100,000 employees and 70 manufacturing and technology research centers throughout the world in 2014.

Whirlpool operates in the 4 Nordic countries: Sweden, Norway, Finland & Denmark. Our regional HQ with all the central functions is located in Stockholm. We sell approximately 700 000 products each year within 5 major brands: Whirlpool, Hotpoint, Bauknecht, Indesit and KitchenAid

We are now looking for a team member to join a new business unit; IBU. In this team you will be responsible to drive the full local marketing support.

As a Trade Marketing Lead you will:
• Create go-to-market plans through a full understanding of channel, priorities, competitive & trade partners dynamics, and translating insights in to actionable plans
• Translate marketing strategies (brand initiatives and launch plans) into customized marketing plans by channel/account and market )
• Define & execute local Merchandising & Demo Plans in market
• Create concept and prepare sell in/sell out offers and trade partner promotions. Deploy and monitor.
• Translate & execute go-to-market plans to deliver in line with market growth plan.
• Advice assortment, distribution, display, pricing, promotion at Trade Partner level.
• Within regional guidelines, define product assortment and prices/value chains at TP?s level.
• Localize all creative brand content, i.e. catalogs, POS, etc
• Plan PR activities and manage relationships with local journalists/stakeholders including award strategy
• Develop and execute showroom and fair concepts and design
• Efficient and effective budget mgmt
• Prepare training material and personally train different audiences

Desired Skills and Experience
• Master degree, ideally in Business, Management, Marketing, Economic
• 2-3 years of Sales or Marketing accountability in an international company, in dealing with electronic retailer / key account management
• Driven mindset & Ownership
• International Exposure
• Strong communication & excellent interpersonal skills
• Ability to multi-task well and work cross functionally with other team members
• A professional, positive and enthusiastic attitude, with the ability to be a team player
• Advanced proficiency in MS Office: especially Excel and PowerPoint,
• Business acumen
• English fluent + one Nordic Language
• Driving license

I den nordiska organisationen har vi ca 100 anställda varav 10 % arbetar inom marketing. I den här positionen kommer du ha mycket kontakt med dina kollegor både på nordisk och europeisk nivå. För dig som är intresserad av en internationell karriär är det endast din egen ambitionsnivå som sätter gränserna.

Tjänst: Tillsvidare, vi tillämpar provanställning
Placering: Alvik, Stockholm
Tillsättning: Omgående

Interested?

Send in your cover letter and resume to Anna Kapteijn, HR Manager Nordics, no later than March 29th.

We look forward to your application!

Publiceringsdatum
2016-03-17

Körkortskrav
B
Varaktighet, arbetstid
Tillsvidare
Heltid

Ersättning
Fast och rörlig lön

Så ansöker du
Sista dag att ansöka är 2016-03-29
Ange följande referens när du ansöker: TM Lead IBU
Ansökan kan skickas till e-postadress: anna_kapteijn@whirlpool.com

Företag
Whirlpool Nordic AB

Adress
Whirlpool Nordic AB
Box 15228
16751 Bromma

Kontorsadress
Gustavslundsvägen 151A
Bromma

Övriga kontaktuppgifter

Jobbnummer
2730858

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