PR Lead (Engineering)
NetEnt AB (publ) / Marknadsföringsjobb / Stockholm
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Evolution is a world-leading developer and provider of products for online gaming. The company has 12,000 employees across 20+ markets worldwide. Evolution operates fully B2B and delivers a turn-key products to clients all over the world, the company is known for its award-winning products and advanced software. The product portfolio spans brands such as Evolution, NetEnt, Red Tiger, Big Time Gaming and DigiWheel.
Evolution is a Swedish company founded in 2006, and listed on Nasdaq Nordic under the ticker (EVO). More information on evolution.com
Evolution is a multinational B2B operating at the forefront of one of the worlds most fast-paced and high technological industries - online gaming. We have an extensive track-record of no1s and we are constantly looking for the next big product hit.
Job Description
Evolution is recognized for our advanced software and reliable back-end systems. We do all engineering work inhouse in our teams today consist of 1,000 engineers across 10 sites in 9 markets. To serve the growing consumer demand for our services, we intend to grow the Engineering team significantly in the coming years. To boost our position in the global engineering community and, in particular, our ranking as Employer of Choice for software developers, we are now looking for a PR Lead, Engineering. The PR Lead will be responsible for our storytelling activities across our owned global platforms and engineering forums as well as work closely with our local branding and communications teams across our Engineering Hubs in Europe for in-market specific PR activity. The PR Lead will be responsible for brand alignment across all efforts as well as to increase brand recognition and our share of voice in the engineering community.
The successful candidate is a skilled communicator with impeccable spoken and written English and extensive experience from content production and PR across owned and earned channels. You are well familiar with how to adapt your language for different platforms and channels and an expert in conveying complex matters in to graspable and attractive content. You are a tech native and well acquainted with the major platforms and forums that members of the engineering community would turn to for inspiration and information. Reporting to the Evolution Head of Employer Branding and Communications, the PR Lead will work closely with the global employer branding team as well as the Engineering department management on planning and implementation of activities.
Qualifications
Main responsibilities:
Work with Evolution Head of Employer Branding and Communications and Evolution's Engineering global management to develop the global PR plan aimed to promote Evolution Engineering as Employer of Choice for software engineers (focused, but not limited to, the European market). Plan to span presence in forums and media relevant to the target group. Lead the production of content required as well as the implementation of the plan.
Create and implement a content strategy and calendar for Evolution's global LinkedIn account (target 70% Engineering content). Support the Engineering TA teams with promotions strategy for job offers in key markets.
Work in tandem with the Engineering TA teams to develop and improve recruitment-related materials, such as job descriptions and sales materials.
Establish and leverage relevant media relationships and industry thought-leaders. Coach Evolution Engineering spokespeople and act as a spokesperson if required.
Analyze results of efforts and present to stakeholders on regular basis.
Analyze brand tracking, market trends, target group behaviours and the competitive landscape and use for strategic input in planning.
Manage external contacts with agencies and providers as relevant.
Meet budget standards by forecasting and managing expenses as relevant.
Skills and Qualifications
5-7 years of related experience with minimum 3 years in independent leading position within PR/brand in agency or corporate setting with focus on IT/software development industry.
Degree from higher education in PR/communications/brand management or similar.
Proven experience creating multi-market PR/branding campaigns from developing strategy and the message platform to overseeing implementation and budget. Solid understanding of how to disseminate business needs in to communications deliverables and KPIs.
Proven experience with concept development and creating integrated content across all marketing channels from digital, social media, paid media, mobile, understanding offline and print.
Exceptional level of written and spoken English, additional languages, particularly Russian, is an advantage. Comfortable in spokespeople position - both print and broadcast media.
Experience from working with recruitment campaigns of software engineers and use of communications channels for recruitment, such as LinkedIn and Glassdoor, are an advantage.
Basic design skills and experience from working with tools like Adobe suite, Photoshop, Canva etc. as well as content publishing tools are advantage.
Constructive and pragmatic approach to projects and tasks. The ability to thrive in a fast-moving work environment.
Independent team player with strong stakeholder management ability. Experience from working in a multicultural environment is an advantage.
The duties and responsibilities described in this job description are not a comprehensive list and as such additional tasks and responsibilities may be assigned to the employee from time to time, the scope of work might also be subject to change as necessitated by business demand.
We offer:
A healthy mix of startup-like culture of the company, which will enable you to try new approaches and technologies and remain on the edge of technological development and enterprise, with stability and supporting functions to help you focus on your job
Business recognition, which translates to competitive salaries and a supportive attitude
Developing games state-of-the- art gaming solutions, serving customers around the world
Being a part of an international team in a successful, publicly traded company
Health insurance, contemporary office environment, and other benefits and perks.
Apply right away, we're processing applications as soon as they arrive. We look forward to hearing from you!
Publiceringsdatum2021-12-09Så ansöker duSista dag att ansöka är 2022-01-14
Klicka på denna länk för att göra din ansökanAdressNetEnt AB (publ)
Vasagatan 16
11120 Stockholm
Omfattning Detta är ett heltidsjobb.
Arbetsgivare NetEnt AB (publ) (org.nr 556532-6443)
Vasagatan 16 (
visa karta)
111 20 STOCKHOLM
Arbetsplats NetEnt
Jobbnummer 6164883
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