Public Relations Manager, Göteborg
Poolia Väst AB / Organisationsutvecklarjobb / Göteborg
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We are happy to announce that we are now hiring a Public Relations Manager within Trucks to strengthen our automotive client 's Brand & Communication team. You will report to the Director of Public Relations and Social Media.
The consultant assignment will start in the end of May and go on to the end of 2017 with possibility for extension.
Are you the one we are looking for? Please, apply today!
Arbetsuppgifter
Mission of the Job:
Contribute to setting the strategic direction for our client. A core channel to drive and develop the brand and communicate sharp related content. Actively and continuously develop our client PR to be industry benchmark. Secure maximal positive share of voice and engagement with defined target groups in line with set PR plan and overall communication direction. PR initiatives are a main part of the omni-channel communication to enable and drive awareness to leads in the retail sales tunnel, increasing awareness and trigger call-to actions to increase sales of trucks and services.
Main responsibilities:
• Establish and anchor a PR channel strategy based on Volvo Trucks commercial and communication strategy, our mission and the development in society
• Strengthen to build our brand
• Supply our target groups with relevant, sharp and up-to-date information
• Continue to utilize momentum of transaction within the media landscape print/digital
• Build and maintain a strong relationship with our media stakeholders
• Trigger interest in and increase understanding of our products, features and offerings
• Trigger a "want to know more" effect - a call to action
• Keep updated about new possibilities and improvements regarding format and content
• Budget responsibility
• Develop, purchase and execute supplier-activities
• Follow up on and the execution of the strategies, deliveries, expenses in close collaboration with sales areas / markets and report accordingly
• Challenge, inspire and educate regions/markets in their development and active use of the channel
• Help to share best practices between regions/markets
• Cooperate with other channel experts to continuously find synergies and best practices
Utbildning/erfarenhet
Essential educational and/or training qualifications:
• Academic degree marketing / PR / media /communication
• Practical commercial track record within PR/Media
• 360 degree understanding about other communication channels
• Experience from working with communication
• Preferably B2B business knowledge
• A merit is knowledge of transport industry and tuck product knowledge
Preferred Competence, Experience, Technical Skills and Knowledge:
• Team player with ability to include others and to make things happen
• Strong drive and action oriented
• Project leader experience
• Experience to work with multi-stakeholder projects
• Experience from working globally as a functional leader
• Eager researcher
• Good understanding of the global commercial vehicle industry
• Communication "selling"-sense, pedagogic, verbal and written understanding
• Perceptive / listening
• Structured
• Analytical
• "News-nose"
• Ability to quickly switch from "the big picture" to "details"
Förmåner
We take good care of our consultants and we offer social activities, as well as help in planning your future career. Your consultant manager is well experienced from your field, and knows how to get the most out of your assignment.
As a Poolia employee, you are included in the requirements concerning agreements on terms of employment by Unionen. Moreover, you get a grant for working out at your choice of place. You are also covered by a health insurance.
Sluttext
Are you the one we are looking for? Please, apply today!
Language
en-GB
Varaktighet, arbetstid
Heltid Visstid, mer än 6 månader
Publiceringsdatum2017-05-05ErsättningFast lön
Så ansöker duSista dag att ansöka är 2017-05-13
Ange följande referens när du ansöker: 46651
Klicka på denna länk för att göra din ansökanKontaktJenny Lundkvist
jenny.lundkvist@poolia.seFöretagPoolia Väst AB
AdressPoolia Väst AB
Kungsgatan 42
41115 Göteborg
KontorsadressKungsgatan 42
Jobbnummer 3480931
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