Marketing Generalist

Husqvarna AB / Marknadsföringsjobb / Stockholm
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To Husqvarna Forest and Garden we are looking for a Digital Marketing Generalist. As a Digital Marketing Generalist, you will play a pivotal role in executing and optimizing diverse digital marketing strategies to enhance brand visibility, drive engagement, and increase conversions across various online platforms. Your responsibilities will encompass a broad range of tasks spanning from content creation to analytics, requiring versatility and adaptability in the rapidly evolving digital landscape.
Key Responsibilities
Rating and Reviews - Oversee the development and implementation of strategies to actively solicit, manage, and monitor customer ratings and reviews across our online platforms, ensuring a positive and consistent brand reputation. This also includes review collection and the analysis of consumer feedback data to identify trends, insights, and areas for improvement, and to collaborate with cross-functional teams to address customer concerns and enhance product/service quality.
Social Media Management - Manage central channels including content scheduling and community engagement.
Email Marketing - Designing central newsletters templates (including monthly content) and assisting markets in deployment, segmenting audiences and analysing channel performance.
Automower Connect Newsfeed - Designing the AutoMower Connect app newsfeed, manage translations and deployments across markets and segmenting audiences and analysing performance.
SEO - Collaborate with the team to optimize website content for search engines. Stay updated on SEO best practices and algorithm changes to improve website visibility and traffic.
Collaboration and Communication - Work closely with cross-functional teams including content team, Martech, D2C and sales to align digital marketing efforts with overall business objectives.

Location : Stockholm
The application
Can you envision yourself being part of this? If so, apply as soon as possible, since we are going through the applications continuously. We do not accept applications via mail due to GDPR. For questions regarding the position please contact Hiring Manager Johannes Karlsson at Johannes.karlsson@husqvarna group.com
Husqvarna Group is the world's largest producer of outdoor power products including robotic lawn mowers, garden tractors, chainsaws and trimmers. The Group is also the European leader in consumer watering products and one of the world leaders in cutting equipment and diamond tools for the construction and stone industries. The Group's products and solutions are sold via dealers and retailers to both consumers and professional users in more than 100 countries. The head office is located in Stockholm, Sweden, and the share is listed on NASDAQ OMX Stockholm Exchange.

Så ansöker du
Sista dag att ansöka är 2024-03-19
Klicka på denna länk för att göra din ansökan

Omfattning
Detta är ett heltidsjobb.

Arbetsgivare
Husqvarna AB (org.nr 556000-5331)
Regeringsgatan 28 (visa karta)
111 53  STOCKHOLM

Arbetsplats
Staben

Jobbnummer
8524830

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