Content Producer - Webshop
AB Electrolux / Administratörsjobb / Stockholm
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Electrolux is a global leader in home appliances, based on deep consumer insight and developed in close collaboration with professional users. We offer thoughtfully designed, innovative and sustainable solutions for households and businesses, with products such as refrigerators, dishwashers, washing machines, cookers, vacuum cleaners, air conditioners and small domestic appliances. Under esteemed brands including Electrolux, AEG, Zanussi, Frigidaire and Electrolux Grand Cuisine, the Group sells more than 50 million products to customers in more than 150 countries every year. In 2014, Electrolux had sales of SEK 112 billion and about 60,000 employees. Electrolux has been doing business since 1919. The headquarters are located in Stockholm, Sweden, and the Electrolux share ELUXb is listed on Nasdaq OMX Stockholm.
INFORMATION OM LEDIG TJÄNST
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Beskrivning av arbetsuppgifter:
Reporting to the Content Production & Management Manager EMEA, you will manage a fast-paced production of content for the webshops of our major brands in Europe (Electrolux, AEG and Zanussi). This will involve the creation of search optimized and on brand product descriptions, as well as video, photos, online banners, site promotions, etc. You will be part of a team of 8 individuals. Key Operational Responsibilities: . Oversee all aspects of content production for our webshops, from the initial brainstorming phase, feedback looping to content publishing. In alignment with the Content Management & Production team, the Online Sales Manager, the e-Com Manager and the C&A Product Marketing Manager. . Continuously update the sites to include new products and inspiring/search optimized product descriptions and rich media content. . In collaboration with external agencies, the Product Pictures team, the Rich Media Manager and the Film Studio Manager, ensure the briefing, on guideline creation and availability of photo and rich media content for our webshops. . Monitor the quality and availability of product pictures for our spare parts. . Manage the creation of editorial and site promotions content to drive sales (templates, banners, articles). . Be part of the webshop Merchandising task force and join weekly meetings to identify the marketing/promotional activities and product launches to be prioritized, added or changed compared to the six-month plan. . In cooperation with the Online Sales Manager, e-Com Manager and Product Marketing, create and continuously improve a pre-defined pack of content for our products. . Manage the tagging of the content to the corresponding products in our CMS. . Ensure the content created (copy and rich media) is sent for translations and proof read/approved locally.
Beskrivning av kvalifikationer:
Who are we looking for: . From 1 to 3 years of experience in similar role . Excellent English knowledge . Preferably Marketing, Writing, Creative arts education background . Ability to write, edit and proof-read quality written content (you'll be expected to write anything from a short product description to a website article) . Graphic design skills and experience producing photo and rich media content (you'll be expected to design layouts for banners and other site promotional activities) . Strong project management skills, with the ability to manage multiple projects in a fast-paced, deadline-driven environment . Experience and comfortable using Content Management Systems . Good general technical understanding of a typical ecommerce environment . Understanding SEO/SEM and other mechanisms that drive traffic is considered a plus . Understanding with Google Analytics and other analytics tools is considered a plus Soft Skills: . Teamwork skills . Very "digitally savvy" . Customer & business oriented, commercial skills . Ability to create an internal network and reach out in the organization . Previous international experience is beneficial . Focused and structured . Creative and problem solving mindset . Ability to work independently . Professional mindset . Positive attitude . Proven collaborator . Pragmatic
Varaktighet, arbetstid
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Publiceringsdatum2017-02-08Så ansöker duSista dag att ansöka är 0001-01-01
FöretagAB Electrolux
AdressAB Electrolux
10545 STOCKHOLM
KontorsadressS:t Göransgatan 143
Jobbnummer 3309202
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