Web Content Project Manager
Husqvarna AB / Datajobb / Jönköping
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hela Sverige You will be a part of a regional marketing team consisting of eight persons. The team support and drive sales for the Husqvarna and Klippo brands in the Nordics, Baltic states, UK, Ireland and Africa. We sell our products through 1600 servicing dealers, but our marketing focus is primarily towards the end customer. In each country throughout the region we have one or more local marketers to support the implementation of the regional marketing strategy.
As web content project manager you ensure that the content of the websites are well-structured and easy to find and that it meets the needs of its users by covering all necessary topics and being up to date and accurate. The content you'll manage can include web pages, images, videos, blog posts and guest articles.
You'll sometimes produce copy and edit the site yourself, and also act as project manager, overseeing the work of other writers and editors. You'll produce content schedules and audits, which writers and editors use to keep copy up to date and to create new content at appropriate times.
You'll be the expert in our content management system (CMS) and will produce user guides and deliver training, as well as work with the CMS developers and internal IT staff to ensure it has been configured to meet the needs of the organization.
You will organize user testing and market research projects to ensure that the website's content is suitable for the audience.
This position is preferably located in Huskvarna but can also be located in Stockholm, Helsinki or Copenhagen.
Responsibilities
As a Web Content Project Manager, you'll need to:
• Manage your company CMS, working with editors to ensure it is meeting the needs of your organization.
• SEO expert
• Coordinate roll out and localization of globally produced content on local sites.
• Manage and roll out promotional campaigns online.
• Conduct content audits to identify gaps and redundancies in the site content.
• Create and implement content schedules for people to produce or update content.
• Develop, write and edit web content.
• Develop policies relating to your organization's web content.
• Analyze analytics data to learn how users interact with your site.
• Train staff in writing and producing content for the web.
• Run A/B tests to optimize customer experience.
The Application
Please send in your application with CV and cover letter latest by June 17 ,2018.
If you have any questions regarding the position please contact:
Hiring manager - Mathias Damberg,
Mathias.Damberg@husqvarnagroup.comApply here:
http://www.husqvarnagroup.com/en/career/career-center/job-openings If you have any questions regarding the recruitment process please contact:
Recruiter - Rizah Ferati,
Rizah.Ferati@husqvarnagroup.com Helén Krogell, Unionen, 036-36 45 39,
helen.krogell@husqvarnagroup.comFredrik Lindström, Sveriges Ingenjörer; Akademikerföreningen (Represents all Saco union), 036-14 74 29,
fredrik.lindstrom@husqvarnagroup.com.
Husqvarna Group
Husqvarna Group is a world leading producer of outdoor power products including chainsaws, trimmers, robotic lawn mowers and garden tractors. The Group is also the European leader in garden watering products and a world leader in cutting equipment and diamond tools for the construction and stone industries. The Group's products and solutions are sold to end-customers in more than 100 countries. Net sales in 2016 amounted to SEK 36 billion, and the Group had more than 13,000 employees in 40 countries.
Publiceringsdatum2018-06-01Så ansöker duSista dag att ansöka är 2018-06-17
FöretagHusqvarna AB
AdressHusqvarna AB
Drottninggatan 2
56182 HUSKVARNA
Jobbnummer 4181462
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