Nordic Digital Marketing Specialist
The Nuance Group (Sverige) AB (ARN) / Butikssäljarjobb / Sigtuna
2018-11-06
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JOB DESCRIPTION
Key areas of accountabilities include:
E-commerce
• Support the integration and development of Dufry's e-commerce solution at a country level.
• Responsible for the day to day content management of the pre-order website.
• Build and launch regular marketing campaigns to drive traffic to the website.
Customer loyalty
• Lead at a country level the growth of Dufry's loyalty programme RED by Dufry, including implementing marketing campaigns, identifying partners, and negotiating benefits.
Social media
• Manage Social Media channels, according to Dufry strategy and guidelines.
• Organize events with Influencers.
Technical
• Monitor SEO and SEM programs.
• Manage CRM and email marketing for e-commerce channel and loyalty program.
• Basic HTML knowledge.
Other areas of accountabilities
• Develop and manage the digital marketing budget for Sweden, in cooperation with Nordic Marketing Manager and Division Marketing department.
• Monitor performance vs KPIs and agreed targets, propose action plans to improve performance.
• Copywriting; translate content from English to Swedish, write newsletter content, web pages, social media posts etc.
• Working closely with local partners and brands to support the content strategy and increase brand awareness.
• Ensure all assets for digital channels are available; order banners, product images etc.
• Lead shop staff trainings for digital channels and tools.
• Support the development of in-store Sales Tablets.
• Collaborate with airport landlord Swedavia on joint campaigns, to ensure high visibility in digital channels and synchronized marketing campaigns.
We are currently looking for a Digital Marketing Specialist to join our international team.
As a Digital Marketing Specialist at Dufry, you will lead the implementation and supervision of the global digital marketing strategies and channels in the Nordics, with Sweden as the key area, and you will be responsible for the performances of digital channels. The ideal candidate has a corporate background and is used to work with large-scale operations. If you are a great communicator, self-reliant, thrive in a fast-paced environment and want to be a part of the airports buzzing atmosphere, you will fit right in! The position is full-time and is located in Sweden, Stockholm-Arlanda Airport.
JOB SKILLS AND REQUIREMENTS
• Minimum 5 years of experience in digital/online sector, e-commerce online retail, and in customer loyalty programs.
• Experience in content editing and managing websites, e-commerce, Social Media.
• Strong copywriting skills.
• Fluent in English and Swedish - both written and spoken.
Dufry is the world's leading travel retail operator with operations in 64 countries. Dufry has more than 31,000 employees worldwide and operates about 2,200 stores in airports, cruise ships, etc. In Sweden, the company has 350 employees and operates stores at 14 airports. In Finland Dufry has 200 employees and operates 11 stores at Helsinki Airport. Our largest product categories include beauty and skincare, liquor and tobacco as well as accessories and lifestyle. Stockholm-Arlanda Airport has an average of 67.000 departing passengers daily and Helsinki Airport an average of 40.000 departing passengers daily.
Varaktighet, arbetstid
This is a full-time and permanent position, starting as soon as possible. As Digital Marketing Specialist you will be reporting to the Nordic Marketing Manager.
Publiceringsdatum2018-11-06Så ansöker duSista dag att ansöka är 2018-11-19
Ange följande referens när du ansöker: Digital Marketing Specialist
FöretagThe Nuance Group (Sverige) AB (ARN)
AdressThe Nuance Group (Sverige) AB (ARN)
BOX 127
19046 STOCKHOLM-ARLANDA
KontorsadressArlanda Flygplats
Jobbnummer 4443144
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