Marketing Experience Specialist

AB Electrolux / Marknadsföringsjobb / Stockholm
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At Electrolux we want our consumers to love our brands. That's why we have the goal of becoming a world-class consumer marketing company and we are focused on delivering best-in-class consumer experiences throughout the journey.
This is where you come into the picture!

Within Electrolux Business Area Europe, we are looking for a dedicated Marketing Experience Specialist who will be part of our Conversion team and will take on the responsibility for developing, planning and coordinating marketing initiatives (materials, tools and mechanics) for Retail (omni-channel approach).

The exciting part of the job is that you will provide guidelines for digital and traditional POS material and artwork for go-to-market activities, with a clear focus on strengthening the position of the AEG and Electrolux brands with consumers and retailers.

A regular day at work
• Be a key contributor towards the ambition to deliver a great shopper experience in accordance with the Electrolux Strategic Communication Platform for specific Product Line
• Project management and coordination of the creative development process from defined creative concept to master artwork of POS campaign material for European strategic initiatives for the brands AEG and Electrolux
• Own the category approach by working closely with the Category Marketing Managers
• Drive timely delivery of Shopper campaigns material to clusters in Europe
• Support all launches / platforms with activating appropriate in-store and online marketing assets
• Working closely with Shopper Marketing agencies (briefing, project management and coordination, follow up on results) in developing guidelines/ toolkits/ assets
• Together with multiple stakeholders such as the Consumer Insights team, Product Line Experience team, Content team, Trade Marketing Operations and the larger Consumer Engagement Marketing team develop and implement marketing concepts for retail including following up on set KPIs
• Support/ direct communication and information flow between the various marketing and sales teams regarding Shopper Experiences
• Strategic data driven approach

Who you are
Passionate marketer. You are absolutely thrilled about marketing, sales and omni-channel retail.
Consumer-everything. You are very consumer-centric and you have a passion to create outstanding consumer experiences.
Team player. In this role you'll work with multiple stakeholders, so you should be comfortable in dealing with people with different backgrounds and responsibility.
International. You enjoy to work in a truly global environment and you like to deliver in cross-functional teams;
Proactive. You are keen for new experience, responsibility and accountability. You are self-driven, results-oriented with a positive outlook.
Agile. You like working in a fast moving environment, being open to new opportunities and evolving priorities and flexible in the way you deliver against strict deadlines and dealing with ambiguity.
Great listener and communicator. You have outstanding communication skills and have the ability to convince, influence and engage executive stakeholders, peers, and colleagues on the shopper journey; consumer experiences.
Entrepreneurial problems solver. You are found outside the box (many times) and going unknown ways is exciting for you.

Minimum requirements
• Preferred Degree in Marketing, Business Administration or related
• 3+ years of experience in retail/ shopper/ trade marketing, or other relevant fields preferably in consumer goods
• Experience in working within international and multicultural teams
• Fluent in English, both speaking and writing, additional languages are meritorious
Please apply in English.

Publiceringsdatum
2019-11-27

Så ansöker du
Sista dag att ansöka är 2019-12-11
Klicka på denna länk för att göra din ansökan

Adress
AB Electrolux
Sankt Göransgatan 143
11217 Stockholm

Omfattning
Detta är ett heltidsjobb.

Arbetsgivare
AB Electrolux (org.nr 556009-4178)
Sankt Göransgatan 143 (visa karta)
112 17  STOCKHOLM

Arbetsplats
Electrolux Appliances AB (org nr 556222-8683)

Jobbnummer
4969251

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