User Acquisition Manager to Wanderword - AB Terminalen - Marknadsföringsjobb i Boden
User Acquisition Manager to Wanderword
AB Terminalen / Marknadsföringsjobb / Boden
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Wanderword was founded in 2018 by gaming industry veterans Peter Zetterberg and Thomas Lindgren, backed by Jacob Dalborg, the former Bonnier Books CEO and Peter Levin, another Swedish game industry veteran. The business idea, interactive audio entertainment, was sprung out of a hobby project Peter Zetteberg has worked on since 2012. Wanderword is the market leader in interactive audio entertainment with a combination of its patent based platform and editor and its interactive audio entertainment studio, developing content based on its own IPs, such as Cursed Painting, 63rd & Wallace, 525 Winchester and Bluurb, to mention a few and a number of licensed IP from world leading publishing houses/IP owners within interactive audio games and interactive audio books.

The company has its development studio in Boden, Sweden and creative and business development offices in Stockholm and Seattle. Wanderword's mission is to inspire the world to become active listeners and through its rich and diverse portfolio and is committed to delivering seamless and engaging stories to users of all ages and abilities.

Our location
Our studio is located in the north part of Sweden in the city of Boden in the county of Norrbotten and in detail, in the middle of Boden Business Park (GPS: 65°45'28.5"N 21°45'38.5"E).

Norrbotten County is the home of the Aurora Borealis (northern lights) where Boden in the same time is in the middle of the north Sweden gaming scene at the heart of many of the transport and logistic routes.
Boden have warm summers where the sun shines 24/7 and cold crispy winters with plenty of snow. E.g. you can use the surfboard on the summer and snowboard on the winter within 20 minutes by car :-)

Furthermore, by situating ourselves in the rapidly developing region, we are at the heart of innovation, with support from the local education programs as well as our proximity to Luleå University of Technology.

Your new challenge
In this role, you will be responsible for raising awareness of our products and growing our user base via marketing, social media, and various other strategies. You will help determine the best way to gather and monetize new users and to increase participation and engagement in the communities across different marketing channels like social media platforms, search engines, ad networks, advertising solutions, and distribution platforms.

The key to succeed in this position will be your willingness to try new and innovative approaches to user acquisition with a strong focus on social media management. We would also like you to have the ability to gather, read, and understand analytical data within social media platforms in order to determine if your strategies are effective. You will work closely with content designers and product owners to adapt your campaigns to each product and help drive engagement in the community of customers and active listeners.

Who are we looking for?
You are creative and passionate about interactive audio entertainment products of all types, marketing, and social media strategies. You are fluent in English and skilled at writing and communicating. You understand the importance of voice, tone, and are skilled at maintaining consistent, professionally edited, and positive copy.

You enjoy working in a close-knit team and take an "all-hands" approach to getting work done.
Experience and comfort working with all the major social media platforms is a must. Past experience in user acquisition and marketing would be preferable.

Read more about us at:

If you have any questions about the position please contact:
Recruitment consultant, Peder Hansson @ Terminalen on phone +46 730 26 80 30 or via e-mail

If you are applying for this position and wish to move to Boden, Sweden we can in this recruitment actively support you and your family in the relocation issues that may arise. Read more about these relocation services at
Interviews are ongoing and the position can be filled before the application deadline so do not wait to submit your application.

We welcome your confidential application, in English or Swedish, at the latest of 30th of November 2020 through

NOTE! We do not accept applications by e-mail. Only through our web site on the link above.

Are you ready for the adventure of your lifetime?

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