Segment Marketing Manager - Formates & Plasticizers
Perstorp AB / Marknadsföringsjobb / Malmö
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hela Sverige Are you an engineer with a passion for strategy and a flair for marketing? Do you see the bigger picture and want to bridge the gap between technology and business? If you're ready to combine your technical expertise with marketing prowess, our Marketing Excellence team at Perstorp is seeking a Segment Marketing Manager to develop our Formates & Plasticizers segment.
This is who we are
You will be part of our Marketing Excellence team within Perstorp, a front-runner in sustainable chemicals, committed to delivering solutions that empower industries to thrive. With a global presence and a focus on excellence, we are at the forefront of developing cutting-edge chemical products that drive progress and make a positive impact on the world.
Perstorp is a leading specialty chemicals provider with a 142 years of heritage. Year 2022 Perstorp was acquired by PCG, the leading integrated chemicals producer in Malaysia and one of the largest in Southeast Asia with a number of world-class production sites in Malaysia, Asia-Pacific, Europe and North America. Main drivers for the acquisition were Perstorp's recognized position within Sustainability as well as Technology in the specialty chemicals markets.
We are very proud of this recognition and are now in a position where we can add more value through portfolio expansions by leveraging the extended capabilities provided by our new owner.
About the position
As a Segment Marketing Manager, you will play a pivotal role in shaping the strategic direction of the Formates & Plasticizer segment. This position offers an exciting opportunity to leverage your marketing expertise and industry knowledge to drive growth and build lasting customer relationships.
In this role you will report to the Global Marketing Director, collaborate closely with your Launch manager colleagues, the BU heads of Formates and Plasticizers, Marketing Communications, Business- and Sales managers and other internal stakeholders from all over the world.
Your main responsibility is to develop strategic marketing plans and tailored marketing strategies. This role requires the ability to quickly develop an overview and deeper understanding of the industries in focus, it's market dynamics and trends, to support the business to prioritize and drive profitable growth.
What will you do?
Your main tasks, among others, will be:
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Market Analysis: Conduct comprehensive market research to identify trends, opportunities, and challenges within the Formates & Plasticizers industry.
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Strategic Planning: Develop and execute marketing strategies and campaigns that align with the company's objectives and revenue targets.
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Product Positioning: Define and refine the positioning of our Formates & Plasticizers portfolio, ensuring differentiation and value proposition.
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Customer Engagement: Collaborate with cross-functional teams to engage with key customers, understand their needs, and identify potential gaps in our offerings.
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Competitive Analysis: Monitor and analyze competitor activities, providing insights to inform strategic decisions.
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Sales & Marketing material: Ensure that we have compelling and relevant marketing collateral, including presentations and digital content.
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Provide the content basis for the launch of all new products executed by Launch managers/Marketing communications including market communication & sales materials
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Sales Support: Collaborate closely with the sales team to provide marketing support, including training, materials, and customer engagement initiatives.
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Define overall value proposition and Go-To-Market tactics per region
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Understand and proactively address relevant sustainability trends and needs along the value chain.
Who are you?
You will need to bring the following qualifications for this assignment:
• Have a technical education (e.g. B.Sc. or M.Sc.) or a business education (B.Sc. or M.Sc.)
• We believe you have experience from commercial and/or technical roles in the chemical industry, where you have proven your strong business acumen, project management, business development and cross-functional leadership experience in a B2B environment.
• Or, for the right candidate, who are up to a challenge, we believe you can weigh up what you lack in experience with a good attitude, passion and solution orientation.
• Experience from the plasticizer or formates industry is a plus.
• Willingness to travel as needed (~ 20%)
• Fluent in English, both spoken and written
The successful candidate will be able to build relationships at all levels within the customer, from commercial, marketing to technical. We believe you have a good understanding of the buying process and a solid technical understanding. Entrepreneurial drive, reliability, professionalism and a hands-on mentality will be a major part of your personality.
What can we offer?
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At Perstorp, we lead with our heart and show concern for each other and for the world around us. Care is core of our company 's value. We want to take responsibility and keep what we promise. We constantly strive to work smarter and better. If you share these values, we think you'll be happy with us! And if you're ready to harness the power of your engineering background and transform it into marketing leadership within the Formates & Plasticizers industry, we want to hear from you!
Other information
• The position is based in Malmö, Sweden.
• This role is permanent.
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You are welcome to contact Jenny Klevås, Director Global Marketing at
jenny.klevas@perstorp.com or Aida Ploskic
Aida.Ploskic@perstorp.com, if you have any questions about the position and the process.
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Welcome with your application as soon as possible but no later than the 29th of October. Notice that we will conduct interviews continuously during the application process and the position can be filled before the ad expiration date.
About Perstorp
Perstorp believes in improving everyday life - making it safer, more convenient and more environmentally sound for billions of people all over the world. As a world leading specialty chemicals company, our innovations provide essential properties for products used every day and everywhere. You'll find us all the way from your car and mobile phone to towering wind turbines and the local dairy farm. Simply put, we work to make good products even better, with a clear sustainability agenda.
Founded in Sweden in 1881, Perstorp's focused innovation builds on more than 140 years of ex...
Ersättning Lön enligt överenskommelse
Så ansöker du Sista dag att ansöka är 2023-10-29
Klicka på denna länk för att göra din ansökan Omfattning Detta är ett heltidsjobb.
Arbetsgivare Perstorp AB (org.nr 556024-6513)
Arbetsplats Perstorp Group
Kontakt mattias.hjalmarsson@perstorp.com
mattias.hjalmarsson@perstorp.com Jobbnummer 8152058
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