Retail & Trademarketing Coordinator
AB Electrolux / Säljarjobb / Stockholm
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Beskrivning av arbetsuppgifter:
The Retail & Trademarketing Coordinator's mission is to provide the organization and consumers with informative, accurate and timely Brand and Product information material, in order to facilitate a consistent communication message through to the shop floor.
Working closely with the Retail marketing team, Brand and Product management teams as well as sales, you will be responsible for gathering market, competitors, category and product knowledge, analyzing and putting it into a concise shape in order to create Trade Presentations and basic Point-of-Sales material using irresistible selling arguments and a creative and exciting way of communicating them.
Key operational responsibilities
You will communicate extensively with various departments in order to clarify the products' USP, selling arguments, market potential, features and benefits. You will decide the flow of arguments and work with an external agency to manage the final product's excellent look.
You will learn our brand portfolio positioning and get used to working within brand guidelines for all our brands, in all developed materials. You will explore new ways of creating, storing and distributing product benefit material.
You will develop solid working relationships with colleagues from various departments and have the chance to establish a broad and diverse contact network.
• Day-to-day management and coordination of the creative development process of Product Trade presentations for our three main pan-European brands (AEG, Electrolux and Zanussi). . Market, product and competition benchmarking and data analyses.
• Other project management or coordination tasks i.e being responsible for all administration for our internal meetings, meaning all administration as booking meeting rooms, invite team members, set up conference calls, managing agendas and taking notes.
Beskrivning av kvalifikationer:
Competencies Needed:
• Experience with the marketing creative process. . Experience with project management. . Experience with sales preferred (either consumer or trade-facing). . A creative thinker who is able to translate raw product and market information into clear, concise and exciting communication together with an external agency. . Strategic mindset and strong analytical and time-management skills. . Capacity to work effectively within a broad and diverse contact matrix. . Action oriented and with a clear strength in delivering on given deadlines.
Skills Needed:
• Power Point: excellent skills. . Excel: comfortable with analyzing and manipulating market data.
Kort beskrivning av företaget:
Electrolux is a global leader in household appliances and appliances for professional use, selling more than 40 million products to customers in more than 150 markets every year. The company makes thoughtfully designed, innovative solutions based on extensive consumer research, meeting the desires of today's consumers and professionals. Electrolux products include refrigerators, dishwashers, washing machines, cookers, air conditioners and small appliances such as vacuum cleaners, all sold under esteemed brands like Electrolux, AEG, Eureka and Frigidaire. In 2011 Electrolux had sales of SEK 102 billion and 58,000 employees. For more information go to
www.electrolux.com/press and
www.electrolux.com/news.Publiceringsdatum2013-02-28Arbetstider och omfattningTillsvidare
Heltid
Enligt ÖK
TillträdeOmgående
ErsättningFast lön
Så ansöker duSista dag att ansöka är 2013-03-11
Ansökan kan tyvärr inte göras via e-post.
KontaktFrans Laurentz
FöretagAB Electrolux
AdressAB Electrolux
10545 STOCKHOLM
KontorsadressS:t Göransgatan 143
Övriga kontaktuppgifterTelefonnummer: 08-7387511
Jobbnummer 1479951
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