Position in marketing
DigiNav AB / Marknadsföringsjobb / Stockholm
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Diginav offers Internet of Things (IoT) services to help our clients unlock new business oppor-tunities.
In the IoT era, connected businesses are innovating faster than ever. Leveraging IoT connec-tions and intelligence gives us an unprecedented opportunity to disrupt markets, create new revenue streams, and deliver better experiences.
Opportunities exist across all sectors - transportation, manufacturing, energy, government, healthcare, education, and financial services - to capture untapped opportunities and realize new efficiencies through a world that is becoming more connected each day.
For each of our clients, we have helped them unlock the opportunities associated with IoT through a combination of strategic guidance, delivery support and analytical insight.
Responsibilities
• Build and implement Acquisition marketing strategies and programs, including email, social, and digital campaigns.
• Implement campaigns to nurture prospects and take them through the different stages of the purchasing life cycle, including an account-based marketing program for Mid-Market and Large Enterprise accounts
• Develop hypotheses-based test plans in concert with Analytics, Creative and Marketing Automation teams.
• Identify opportunities to simplify programs using automation and dynamic content.
• Develop and drive prospect engagement strategies to deliver marketing qualified leads to the sales teams.
• Provide accurate and timely reporting on campaign results, as well as recommendations for improvement.
• Identify new opportunities
Required qualifications
• Master's degree in business, communications, marketing or relevant field.
• 5+ years of experience within ICT or IoT / B2B sectors
• Experience with driving a successful account-based marketing program
• An eye for detail and a passion for on-brand communications
• English and French are required, additional language is a plus
• Strong problem solving and analytical skills; data-driven mindset
• Demonstrated program/project management and ability to drive business results
• Highly motivated with effective communication and presentation skills
• Experience in an Industrial Environment
• Creative thinker, a team player with a can-do attitude
• Knowledge of marketing automation and CRM systems
Publiceringsdatum2019-10-29Så ansöker duSista dag att ansöka är 2019-11-10
FöretagDigiNav AB
Omfattning Detta är ett heltidsjobb.
Arbetsgivare DigiNav AB (org.nr 559130-1428)
111 43 STOCKHOLM
Ansökan E-post:
carina.dahlberg@diginav.se Jobbnummer 4893067
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