Nordic Category Marketing Manager
Samsung Electronics Nordic AB / Marknadsföringsjobb / Stockholm
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Samsung is now looking for a Marketing Manager for our TV & Audio categories. In this role you will develop and execute the Nordic marketing strategy and activity plan to increase brand preference and drive sell out in the Nordics. For Sweden you will also be responsible for rolling out marketing activities. You will work in close collaboration with corporate and local marketing teams, and act as a link between sales and marketing. The position is based in our Kista Office and includes some travel, mainly in the Nordic region. You will report to our Marketing Manager Consumer Electronics (CE).
Key responsibilities include:
• The development of a full-year marketing strategy and ATL/BTL media and activity plan for the Nordics. The responsibility includes objectives, KPI, budget management, resource planning and follow-up.
• Coordinating the Nordic marketing plan with local marketing activities in order to secure a harmonized approach towards the respective markets in Sweden, Denmark, Norway and Finland.
• Roll-out of category and channel marketing activities in Sweden, including event execution, channel activity support for flagship launches, customer-specific BTL campaign production and campaign evaluation.
• Briefing and management of agencies, mainly the lead strategic/creative communications agency as well as the media agency.
• Developing messaging for focus products (for PR, Online, Category Marketing and in-store product information) together with PR, Product Management and lead agency. Developing Product Communication toolkits to ensure successful rollouts.
• People management: you will need to drive the go-to-market strategy involving your own team as well as corporate marketing specialists and local marketing teams, and lead the daily operations of a couple of informal direct reports (while the formal reporting line of the full CE marketing team goes to e.g. the Marketing Manager CE).
Suitable background:
• 7 years experience from strategic marketing
• Experience from electronics, telecom or FMCG
• Experience of channel sales and marketing is an advantage
• Preferably experience from a Nordic matrix organization
• Excellent communication skills in Swedish as well as English
To become successful in this position it is important that you have leadership skills and an analytical mindset as well as being a doer with a can-do attitude. As Samsung is a dynamic company in a fast-moving industry, there are many opportunities to grow and develop. In order to enjoy working with us you must be a person who appreciates tempo, change and taking own initiatives.
Selection and interview process is ongoing; therefore please apply as soon as possible but no later than 2014-11-12.
We look forward to your application!
Publiceringsdatum2014-10-14Arbetstider och omfattningTillsvidare
Heltid
ErsättningFast lön
Så ansöker duplease apply via:
Klicka på denna länk för att göra din ansökanFöretagSamsung Electronics Nordic AB
AdressSamsung Electronics Nordic AB
Box 1235
16428 Kista
KontorsadressTorshamnsgatan 27
Kista
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Övriga kontaktuppgifter Jobbnummer 2029876
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