Media Lead
Danone AB / Marknadsföringsjobb / Solna
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hela Sverige The Media Lead is responsible for development and execution of the media strategy in the market, delivering maximum ROMI, breakthrough innovation and functional excellence. The role includes involvement in the overall management of the media value chain, with specific responsibility for media agencies. The role reports into the Head of Powerhouse and is business partner to the Marketing Community in Norbal as well as the Danone Global Media function.
Main responsibilities
Network with peers in marketing/Powerhouse team realizing synergies, learnings and efficiencies of cross brand/cross channel cooperation
Business partnering with Brand teams in Dairy/Drinks/PB and SNU in all thing's media, communication and design
Manage and develop a Marketing Team of 3 FTEs
Manage agency relations and meetings
The expectation of the role is to deliver evidence/learnings on how our presence in media delivers business effect. Two main areas are:
Communication Planning and Consumer Engagement - Secure impact and engaging consumer outreach.
ROMI - use data and analytics to communicate internally to Brands learnings on how to improve media effect by analysing measurement with clear metrics tracked (e.g. econometric tracking, digital analytics, brand tracking)
ABOUT YOU
In order to be successful you need to have:
University degree, preferably with a master degree in Marketing Management
5+ years of experience in a media agency environment.
Experience as a senior leader with a proven track record of encouraging, developing and leading a high-performing team efficiently within a tough and fast changing environment.
Excellent leadership skills, ability to successfully lead both generalists and specialists with a human centric approach.
Ability to set an inspiring vision and strategy, translating manifesto thinking into clear actions supported by strong business acumen.
Proven track record in brand building with a passion for purpose-driven brands, experience working with plant-based products is considered a merit.
360 knowledge of all things within media and marketing, including areas such as; TV, VOD, SoMe, SEM, Content Marketing, with a perfect understanding of managing cost to result.
Ability to understand the shopper and trade marketing interface as an extension and commercialization angle for brand narrative.
Excellent communication skills, verbal and written in English. Fluency in other Nordic & Baltic language is a merit.
True passion for sustainability with an entrepreneurial and hands-on mind-set, identifying ways to leverage sustainability as a part of growth strategy.
Great interpersonal and stakeholder management skills with capacity to influence, network and engage at all levels of the organization.
WE OFFER
A job which could easily turn into a career in Danone. We believe everyone is born with superpowers, something which comes natural to you. We know the uniqueness is something which brings both excellence as well as energy, so we believe in all Danoner's potential and when we build careers based on these superpowers and develop everyone's potential to the fullest, magic happens. This is how we like to see Talent Management in Danone.
OUR BENEFITS
At Danone we strive to have variety of benefits across our region in Nordics & Baltics and while regulations differ from place to place, we believe taking care of our people is the right thing to do.
Annual Bonus
Health insurance from first working day
Stay active with the help of Yearly Wellness Contribution
One share for all allowing to become co-owner of Danone
Remote work opportunities
Unlimited access to our online learning platform and other amazing opportunities for your professional development, like buddy program, trainings, workshops etc.
Organization and Team events.
And hey, want a snack? Feel free to grab a yoghurt in the fridge at the office - products available all day!
ABOUT DANONE
Danone's mission is bringing health through food to as many people as possible and we believe in order to do so we need a healthy planet. We have more than 100 000 employees worldwide built on three business categories: Dairy and Drinks, Plant-Based Products and Specialized Nutrition who all strive for our vision One Planet One Health. Danone Nordics & Baltics has 500 employees, and our brand portfolio includes many trusted brands such as Alpro, ProViva, Souvenaid, Fortimel, Neocate, Lophlex, Actimel, Aqua d'Or and Fortini.
We develop healthy food choices for everyone and grow strong brands through close collaboration with our customers and consumers. We keep challenging ourselves to stay one step ahead of emerging trends and tastes. Join our movement for a more sustainable world. One Planet One Health BY YOU.
Did you know that as a B-Corp certified company, Danone meets the highest verified standards of social and environmental performance, transparency, and accountability? For more information about Danone, our teams and culture, please explore careers.danone.com.
TO APPLY
Click "APPLY" button and send in your application in English before the closing date of September 23: e. The recruitment process is ongoing, and we will review applications and conduct interviews continuously. Observe that the position may be filled before last application date.
We are proud to be an equal employer. We are convinced our differences make the difference and that an inclusive working environment will drive our growth as a business, as teams and as individuals. We will therefore consider all applicants for employment* fostering an inclusive working culture that is accessible for all.
• all applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status Danone AB with its registered office in Stockholm (Gårdsvägen 14, 169 70 Solna) is the controller of your personal data disclosed in the profile and in documents submitted during the recruitment process.
#LI-NORBAL
Publiceringsdatum2022-08-30Så ansöker duSista dag att ansöka är 2022-09-17
Klicka på denna länk för att göra din ansökanAdressDanone AB
Gårdsvägen 14
16970 Solna
Omfattning Detta är ett heltidsjobb.
Arbetsgivare Danone AB (org.nr 556554-8756),
https://careers.danone.com/nordics-baltics/en/home.html Gårdsvägen 14 (
visa karta)
169 70 SOLNA
Arbetsplats Danone AB
Jobbnummer 6932092
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