Marine Experience Manager

Volvo Business Services AB / Inköpar- och marknadsjobb / Göteborg
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Marine Experience Manager

Volvo Penta is looking for an adventurous and curious explorer to contribute to elevating the customer experience at sea.
As part of the global Volvo Penta brand, communication & marketing team, you will work together across a cross-functional Volvo Penta network to ensure a premium customer experience across selected touchpoints in our marine customer journey.
You will lead the development of the customer experience across touchpoints like marine exhibitions and events, will at the same time contributing to acceleration of the digital customer experience.
We are seeking a strong champion to drive improvements in the customer experience at sea, considering a strategic mindset and the ability to work hands-on to implement initiatives.
In our quest for an enhanced experience, a collaborative mindset will be needed. You will have the opportunity to enhance the experience together in collaboration with partners, customers, and dealers. You will also play a key role in contributing to how we promote our offer for today - and tomorrow. Along the way, securing we measure our progress through common KPIs will be a key aspect of driving an elevated customer experience.
The ideal candidate will have a curious, collaborative, and creative mindset - with the ability to pay attention to details and experience in project management. Previous work with customer experience or brand experience is appreciated.

Description:
Be a champion in elevating the Volvo Penta experience at sea - in line with our At Sea philosophy of In Pursuit of Beyond and the overall premium nature of the Volvo Penta brand
Drive the enhancement of the customer experience across events and exhibitions, securing elevated positioning of Volvo Penta, as well as helping to attract new customers and convert to sales leads
Act as a catalyst for creation of new techniques for communicating and displaying our aims for today and tomorrow at events and exhibitions - and doing so with sustainability, innovation, and digitalization in mind
Apply best practices to enhancing the customer experience - with both analogue touchpoints and accelerating the digital experience in mind
Work together in collaboration with the global marine marketing, product management and sales teams, as well as Volvo Penta markets, dealers, importers and customers to elevate the standardized approach to exhibitions and events
Develop a standardized test drive experience platform for use across marine industry exhibitions, events and potential pop-up experiences at sea
Together with marine sales and product management, contribute to enhancing the experience for customer and marine stakeholder visits at Volvo Penta's marine test facility
Elevate the experience through a strong balance of Volvo Penta owned events and activation together with partners, customers, and at marine industry events
Capture knowledge and competence on how the marine industry and other industries are transforming the exhibition & events experience, with digitalization in mind in order to apply new techniques across the experience at sea
Help our dealers and importers to also convey a more premium experience when they exhibit under the Volvo Penta brand name
Work in collaboration with our markets, customers and partners on how to represent the Volvo Penta brand at unique marine events hosted in collaboration with other brands
Contribute to engaging Volvo Penta dealers and importers in this journey together with us, so we gain consistency and learnings step-by-step and increasing activation towards digital marketing hand-in-hand
Work with the Volvo Penta marine sales team and Volvo Penta communication & marketing community to help ensure we capture visitor data and increase leads generation related to exhibitions and events

Curious and have some questions? Please send us an email:

Jennifer Humphrey, Vice President Marketing Marine, jennifer.humphrey@volvo.com

Kindly note that due to GDPR, we will not accept applications via mail. Please use our career site

Så ansöker du
Sista dag att ansöka är 2023-10-30
Klicka på denna länk för att göra din ansökan

Omfattning
Detta är ett heltidsjobb.

Arbetsgivare
Volvo Business Services AB (org.nr 556029-5197)
405 08  GÖTEBORG

Arbetsplats
Volvo Group

Jobbnummer
8176244

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