Local Marketing Communications Specialist
ABB AB / Marknadsföringsjobb / Västerås
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At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.
Are you driven by creating real impact and driving performance, supporting a more sustainable future? Are you looking for an opportunity to grow, working independently while being a constructive member of a highly motivated team? Then this role is the right fit for you!
You will be joining a highly motivated and diverse team with the role of supporting the marketing communication needs of the local Business Line Sweden within the ABB Process Industries division.
The role holder is an enthusiastic team player, creative, proactive and self-motivated, and is familiar with digital marketing techniques and tools.
The position is based in Västerås, Sweden.
Your responsibilities
Support the execution of the global marketing and communications strategy and plan, with a strong focus on storytelling, thought leadership and lead generation and nurturing.
Create, manage and review programs, campaigns, stories, messages and materials supporting the global and local marketing and communications objectives.
Assist the local management and the sales teams with communications materials (including presentations, speeches, articles, social media posts and employee recognition).
Manage and organize participations of the local unit in global and local events such as trade exhibitions or external customer seminars.
Together with local Sales, identify and produce internal and external customer success stories and ensure promotion internally and externally.
Design and develop digital marketing and automation programs to generate and nurture qualified leads. Coordinate, prepare and drive internal local communications.
Maintain internal social media channel, including creating content and assisting key stakeholders with posting.
Ensure budget tracking and alignment with division and business line communications.
Your background
University's degree preferably in journalism / communication / marketing / or related field.
Experienced in marketing communications, ideally in communication agency or related B2B industries.
Strong project management skills with the ability to manage several projects at the same time.
Excellent communication skills (verbal and written) in English with ability to explain technology in an easy and engaging way.
Strong writing, editing, proofreading capabilities are mandatory.
A solution-focused and self-starter mindset combined with passion for strategic and analytical thinking.
Knowledge of digital marketing and marketing automation (SalesForce, Pardot, etc).
Excellent knowledge of English and Swedish.
More about us
Process Industries division delivers complete electrification and automation solutions, industry-specific products and lifecycle services across industries. Engineering and delivering automation solutions from device to monitoring and control make our customers get more out of their investment; digitalization solutions including collaborative operations and augmented reality help improve plant and enterprise productivity, reduce maintenance and energy costs. Our engineering, project management, services and solutions portfolio covers a wide range of industries - Mining, Pulp & Paper, Metals, Aluminum and Cement, Data centers and Food and Beverage.
Recruiting Manager Martin Bjornmalm, +4621-32 53 26, will answer your questions about the position. Union representatives - Sveriges Ingenjörer: Mikael Blomqvist, +4621-34 21 48, Unionen: Krista Andersson, +4621-34 02 85, Ledarna: Leif Öhrberg, +4621-34 23 25. All other questions can be directed to Talent Partner Medina Grozdanic, +46 724 64 46 98.
Welcome to apply by 2023-05-15.
We look forward to receiving your application. If you want to discover more about ABB, take another look at our website
www.abb.com. Så ansöker du Sista dag att ansöka är 2023-05-15
Klicka på denna länk för att göra din ansökan Omfattning Detta är ett heltidsjobb.
Arbetsgivare ABB AB (org.nr 559193-0903),
http://www.new.abb.com/careers Ängsgärdsgatan 6 (
visa karta)
721 30 VÄSTERÅS
Arbetsplats Ängsgärdet
Jobbnummer 7669997
Observera att sista ansökningsdag har passerat.