Junior Performance Marketing Specialist
Scandic Hotels AB / Marknadsföringsjobb / Stockholm
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Scandic is at the start of a journey to modernise our customer acquisition methodology with a focus on broadening our channel reach, putting proper attribution in place and personalising our guest journey through data. No other industry has as many touch points with the customer as the hotel industry and we want to maximise our impact in all of them.
We offer an exciting role within our performance marketing journey at Scandic HQ, working in close collaboration with our Marketing and Ecommerce departments. You will be working in one of the most competitive digital landscapes there is with the aim to capture an unfair share of the market.
Responsibilities:
- Support the Performance Marketing team to manage the always-on digital marketing activities (including both paid and organic) as well as other key marketing projects
- Continuously monitor, analyse and implement actions to optimise digital channels with the purpose of maximising acquisition at best possible cost-of-sale levels
- Ensuring accuracy of tracking for full end-to-end visibility and reporting
- Measure and present results, keeping a close eye on the details to understand and evolve marketing performance across all digital channels
What are we looking for?
- An aspiring performance marketing professional with at least 2 years of experience from a similar role
- Knowledgeable in PPC, SEO, Social and wider acquisition channels
- 2+ years' hands-on experience managing Google paid advertising (SA360) and other industry tools
- Skills in web analytics tools such as Google Analytics and Adobe Analytics
- An understanding of reporting, API and feed solutions
Who are you?
- Commercially minded
- Entrepreneurial
- Structured, curious, and confident
- A great collaborator with a positive attitude
- Are open to changes and challenges and not afraid to make mistakes
- Can explain complexity in an easy way
- Love to inspire and are humble in your dialogue and approach
- An understanding of the hospitality industry is also a plus.
Information about the position
This is a full-time employment.
We only accept applications through our website. All applications will be processed continuously, so please apply as soon as possible.
If you have ambitions to develop, we will give you the opportunity to grow in your role. The development opportunities within our organization are endless. We are looking forward to welcoming you to Scandic.
We know that we reach further when we assent to our differences. At Scandic we want you to be yourself and develop in the direction you want to go, with the foundation of safe conditions and fair agreements. Bring your experiences, engagement and your way of thinking - contribute to a culture where we genuinely care about each other, our guests and our planet. Welcome to Scandic.
Do you share our values?
BE A PRO
BE YOU
BE CARING
BE BOLD
Varaktighet, arbetstid
Heltid Tillsvidare
Publiceringsdatum2022-08-03ErsättningFast månads- vecko- eller timlön
Så ansöker duSista dag att ansöka är 2022-09-30
Klicka på denna länk för att göra din ansökanFöretagScandic Hotels AB
Omfattning Detta är ett heltidsjobb.
Arbetsgivare Scandic Hotels AB (org.nr 556299-1009),
https://www.scandichotels.se/ Arbetsplats Scandic Hotels Group
Jobbnummer 6858076
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