Global Brand Manager
Essity / Försäljningsjobb / Göteborg
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hela Sverige EssityEssity is a leading global hygiene and health company dedicated to improving well-being through our products and solutions, essentials for everyday life. The name Essity stems from the words essentials and necessities. Our sustainable business model creates value for people and nature. Sales are conducted in approximately 150 countries under the leading global brands TENA and Tork, and other strong brands, such as Jobst, Leukoplast, Libero, Libresse, Lotus, Nosotras, Saba, Tempo, Vinda and Zewa. Essity has about 48,000 employees and net sales in 2017 amounted to approximately SEK 109bn (EUR 11.3bn). The headquarters is located in Stockholm, Sweden, and the company is listed on Nasdaq Stockholm. More information at
www.essity.com. Overview
Global Brand Manager
Do you want to be part of a progressive brand that stands for a higher purpose? We liberate babies and parents to be who they want to be, so that nothing stands in their way as they create their brilliant new lives together!
Essity Global Hygiene Category is currently looking for a Global Brand Manager to strengthen the Baby Care Marketing and Communications team, offering the possibility to work with an iconic brand such as Libero. The Global Hygiene Category leads Essity's hygiene brand portfolio and delivers brand development and innovations.
Working with Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place.
This role will be based in Gothenburg, Sweden and you will report to Global Marketing and Communications Director Baby Care.
Main Tasks
As a Global Brand Manager in Baby, you will cooperate closely with the innovation teams, business units, lead markets, consumer/customer insight function, global creative and media agencies and others to build the brand in a consistent way and strengthen our global positioning to drive profitable growth and reaching overall Essity targets.
Your main responsibilities are:
Work and further develop the Brand strategy, positioning and platform
Analyzing the competitive environment and making recommendations
Working with the Brand Architecture and developing the Assortment Strategy
Analyzing Brand Health Tracking and proposing improvements
Owning the Brand Image Bank and updating it accordingly
Other tasks will be to own, refresh and develop the Digital Baby Brand Tool, the Brand iconic assets and Brand guidelines. Ultimately, you will be the brand guardian for our Essity baby brands.
Key Competencies
To be successful in this role we believe that you have strong Brand Management skills, understanding strategy and positioning and being able to translate complex issues into simple strategic recommendations.
You also have a good business understanding, social skills and an urge to drive your business forward with passion.
We believe that you have at least 8 years of marketing, strategy and/or communication experience within a fast-moving consumer goods company or an advertising agency. Preferably, you have a Master's Degree in Marketing.
Experience working within an international environment is necessary and we believe you have excellent communication skills in English. You should have strong experience from working with global teams, local markets and agencies as well as managing complex projects with internal stakeholders.
Finally, you are dedicated in improving well-being through leading hygiene and health solutions and you are motivated in a long-term career at Essity.
Additional Information
Together, our teams work for the health and wellbeing of people around the world. Simply put, we want the best for everyone, everywhere. We're looking for people to join in on our journey and who embody our values, not afraid to challenge, innovate, experiment, and move at a fast pace. We are looking for you.
You need to be flexible for travelling approximately 20% globally.
If you have any questions regarding the position, please contact hiring manager Stamatios Mantzaris, tel +46 31 746 02 93.
Essity kindly but firmly declines direct contact with recruiting and staffing agencies, as well as job advertising sellers.
Varaktighet, arbetstid
enligt avtal enligt avtal
Publiceringsdatum2018-05-23Ersättning•
Så ansöker duSista dag att ansöka är 2018-06-06
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FöretagEssity
AdressEssity
Mölndals bro 2
43131 Mölndal
KontorsadressMölndals bro 2
Jobbnummer 4160659
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