Field Marketing Manager

Imaweb Sweden AB / Marknadsföringsjobb / Lund
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Who is Imaweb?

We are a fast-growing European software development company with 40 years of experience in the automotive distribution industry, explicitly focused on car dealers and manufacturers. Our integrated suite of software solutions helps dealers and automakers automate and digitize the customer journey. We operate in 21 countries, making us one of the largest software developers for the automotive retail industry. We help over 60,000 customers grow their businesses with our solutions.

About the job

We are looking for a Field Marketing Manager to develop and execute the global marketing strategy in the Nordic region, focusing on demand generation, while improving brand awareness and customer retention. This position is based in Lund, Sweden and reports to the Field Marketing Director based in France.

Main responsibilities

• Based on your regional business needs you will build and execute the local marketing plan to support business growth in the Nordic region.
• Identify and organize our presence to local events and conferences.
• Execute global lead gen campaigns collaborating with the corporate marketing team, and develop local campaigns based on your market priorities.
• Position our brand by identifying the trendy topics and the associated keywords in your region.
• Deploy regional campaigns on social networks to increase corporate and employee branding.
• Contribute to content production in line with global content plan and localize corporate content when it is relevant for your markets.
• Report results and analyze marketing effectiveness while managing database quality.

Profile

• Relevant education within the marketing field.
• Experience in B2B marketing ideally in the software industry
• Strong oral and written communication skills to develop content such as blog posts, product presentations, business cases or white papers. Very comfortable communicating in English and fluent in Swedish.
• Experience in different Marketing Automation platforms such as Hubspot is an advantage.
• comfortable speaking in front of customers and colleagues.

You enjoy working in an international, fast-paced, cross-functional organization. You are a self-starter with an ability to work independently and communicate with management remotely. The energy you bring is high and you show a great passion and commitment in your work!

Apply

We look forward to receiving your application! Please send CV and cover letter in English. To move forward with your application simply press "Ansök".

Ersättning
Månadslön

Så ansöker du
Sista dag att ansöka är 2023-04-13
Klicka på denna länk för att göra din ansökan

Omfattning
Detta är ett heltidsjobb.

Arbetsgivare
Imaweb Sweden AB (org.nr 556418-4090), http://www.fordonsdata.se/

Arbetsplats
FordonsData Nordic AB

Jobbnummer
7538385

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