eCommerce Data Analyst

Tiger Of Sweden AB / Marknadsföringsjobb / Stockholm
2023-11-20


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Tiger of Sweden is a Stockholm-based fashion house established in 1903 with a heritage in tailoring. For more than a century Tiger of Sweden has stood for style with purpose, dressing men and women for whom true style is about the confidence to be themselves.

As an eCommerce Data Analyst at Tiger of Sweden, you will play a crucial role in shaping the brand's digital success by leveraging data insights to drive customer-centric strategies. Your responsibilities will encompass a spectrum of activities, focusing on customer behaviour analysis, sales and marketing optimisation, personalisation, and customer segmentation, with a holistic view of overall reporting. The Data Analyst will report to the Head of Ecommerce and work closely with the eCommerce and Digital Marketing Team. Close collaboration with Marketing, IT and Customer Service is also required.

TASKS & RESPONSIBILITIES

• Study customer behaviour, preferences and patterns across the eCommerce and CRM landscape to evaluate their influences and purchasing decisions.

• Analyse Sales and Marketing campaigns to improve future planning and communication to ultimately increase conversion and revenue.

• Segment and personalise customers based on their behaviour and preferences for future optimization or AB testing.

• Analyse historical data to predict future demands and behaviour from our Tiger Society members to support inventory management.

• Identify pain points and areas of improvement within on site UX.

• Execute strategies and tests to increase customer activation, retention and loyalty.

• Create reports and recommendations with data visualisations based on weekly, quarterly, and annual trading reviews.

• Conduct quantitative and qualitative research e.g., brand research and consumer focus groups.

SKILLS & REQUIREMENTS

• 2+ years within an analysis role.

• Proficiency in analytic tools and communicating large data sets to the wider business.

• Experience in data cleaning and preparing data for analysis.

• Understanding of customer behaviour, sales cycles and marketing strategies within eCommerce and CRM.

• Background in DTC digital business.

• Awareness of relevant KPIs in eCommerce and CRM.

• An individual who enjoys identifying issues and solving problems through data driven approaches.

• An enthusiastic team player who enjoys collaboration with cross functional teams.

• Values great customer experience and service.

• Enjoys communicating complex data insights to non-technical stakeholders

TOOLS & SYSTEMS

• Knowledge of eCommerce ecosystem.

• Email Marketing Software such as Voyado, Braze, SF Marketing Cloud.

• Data Visualisation tools such as Tableau, BI.

• Highly proficient in Microsoft Office.

• Experience of Google Analytics.

ABOUT YOU

• An interest in digital and fashion.

• Strong communication skills, fluent in English.

• Have a customer - centric mindset to understand customer needs and preferences to continuously drive to improve their experience.

• Be adaptable and flexible to business needs, priorities, and workloads.

• A detail-oriented personality to ensure accuracy on customer experience and managing large data sets.

• A person who enjoys leading a team, motivating all stakeholders in a project and fostering a positive team culture.

• Be a true collaborator, to work with cross functional teams with a startup mentality.

The position is based in Stockholm at our Head Office and is a full time position. If this sounds like a opportunity for you- Please don't hesitate to apply submitting CV and Personal Letter in English.

We look forward to your application.

Ersättning
Lön enligt överenskommelse

Så ansöker du
Sista dag att ansöka är 2024-05-08
Klicka på denna länk för att göra din ansökan

Omfattning
Detta är ett heltidsjobb.

Arbetsgivare
Tiger Of Sweden AB (org.nr 556187-7795), http://www.tigerofsweden.com

Arbetsplats
Tiger of Sweden

Kontakt
Justine Richards
justine.richards@tigerofsweden.com

Jobbnummer
8275332


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