Digital Marketing Specialist

Appland AB / Marknadsföringsjobb / Göteborg
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ABOUT THE POSITION:
We have recently added a B2C strategy on top of our existing B2B2C strategy and we have therefore formed a flexible cross-discipline team from tech, product, sales and marketing, which shall execute the new strategic B2C plan. This international team needs reinforcement and this is where you start your journey at Appland!
The responsibility for this position will be to launch our service with carrier (operator) billing in new countries and acquire consumers to the service. The position is primarily based at our HQ in Gothenburg and will occasionally include travel around the world to meet partners and attend a few conferences.

YES, BUT WHAT WILL I DO MORE IN DETAIL?
We are constantly breaking new ground and you will get the opportunity to have a great impact!
Below are some tasks you might be involved in:
• Discuss user journeys, user interfaces and user experiences with billing aggregators and telecom operators.
• Coordinate approvals from regulatory bodies and operators.
• Define and buy digital marketing. Both from affiliate companies and Google/Facebook ads.
• Define and monitor metrics to measure the health and success of user acquisition.
• Troubleshooting new setups of the service in new countries together with the tech team.
• Assist resellers/partners who distribute our subscription club.

Sounds amazing! What skills are needed?
• 3 years of experience as a digital marketing specialist.
Preferably related to user acquisition via affiliate/performance marketing and/or Google/Facebook ads.
• Extrovert personality with the possibility to coordinate marketing agencies and other partners
• University degree in Marketing, Business Administration, or similar relevant field.
• Data-driven mindset, strong analytical skills and experience in tracking relevant metrics
• Self-driven team player
• Excellent communication and presentation skills in English.

About the Company:
Appland AB provides "Netflix for Mobile Games". The consumer gets free access to the best Android mobile games in the world (Disney, Electronic Arts, etc.). We have removed all ads and in-app purchases, and instead the consumer pays a monthly fee. The service is delivered to 60 mobile operators and handset manufacturers worldwide.
The Company was incorporated 2011 in Gothenburg, Sweden, where it is headquartered and lead development is based.
Read more at www.applandinc.com

Why Appland?
You get to work with friendly passionate people, who all are highly skilled in their line of work. We are proud to maintain a culture where everybody fits in and has a voice. On top of this, you get great insurances, pension, gym card and the best view of Gothenburg harbor (between Järntorget and Stenpiren).

Varaktighet, arbetstid
Flexible work hours

Publiceringsdatum
2019-06-04

Ersättning
Insurances, pension, etc.

Så ansöker du
Sista dag att ansöka är 2019-07-06
Ange följande referens när du ansöker: Digital Marketing Specialist

Kontakt
Jonatan Redvik jonatan.redvik@applandinc.com

Företag
APPLAND AB

Adress
APPLAND AB
Skeppsbron 5
41121 Göteborg

Kontorsadress
Skeppsbron 5

Jobbnummer
4833283

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