Digital Marketing Specialist
Raysearch Laboratories Ab (publ) / Marknadsföringsjobb / Stockholm
2026-02-06
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hela Sverige RaySearch develops innovative software solutions to improve cancer care. About 1000 clinics in more than 40 countries use RaySearch software to improve treatments and quality of life for patients. RaySearch was founded in 2000 and is listed on Nasdaq Stockholm. The headquarters is located in Stockholm, with subsidiaries in the US, Europe and Asia - Pacific. Today we are more than 400 employees with a common vision of improving cancer care with innovative software. Our great staff is crucial for our success and we offer a fantastic working environment in modern offices, flexibility and good opportunities for development. We believe in equal opportunities, value diversity and work actively to prevent discrimination.
Are you passionate about digital marketing that truly makes a difference?
As Digital Marketing Specialist, you will play a key role in increasing brand awareness and supporting business growth through data-driven digital initiatives.
Working in a highly innovative, cross-functional, and international environment, you'll bring together creativity, technology, and analytics to elevate our digital presence. Your efforts will directly support complex, long-cycle sales and marketing processes across multiple digital channels-helping RaySearch reach the clinicians, partners, and decision-makers who rely on our software to improve patient outcomes.
About the job
Marketing automation and lead management tasks
• Own and manage the marketing automation platform (Pardot), including:
• * Lead capture, scoring, segmentation, and nurturing
• * Automated flows and follow-up programs aligned with the sales process and lead process.
• Ensure high-quality lead handover (from events and campaigns) to sales and continuously optimize conversion rates.
• Collaborate with Marketing, Sales, and the Salesforce team to align automation flows, lifecycle stages, and CRM integration.
Website, brand portal, and global web admin tasks
• Overall responsible for the company global website and lead projects that involve major updates, maintenance, and life cycle stages.
• Responsible for adding content to the global website from the creative team (Graphic Designers, Art Director, Marketing Communications specialist).
• Own and optimize RaySearch's online presence across: Google Ads, Bing Ads, SEO and AIEO (AI Engine Optimization).
• Overall responsible for the company brand portal (Media bank).
• Push sponsored ads and posts in RaySearch social media channels in accordance with the marketing plan and advertising budget. Create reports and analyze the corresponding results.
Analytics (dashboards, and insights) tasks
Design, build, and maintain dashboards that visualize:
• Marketing activity and performance across all digital channels
• Lead funnel performance and contribution to sales
• Campaign and event impact and ROI
• Continuously improve measurement frameworks, KPIs, and attribution models.
• Ensure data accuracy and consistency across platforms.
• Report quarterly results from communication activities all our digital channels..
Your profile
You are a structured and proactive digital marketer with a strong interest in technology and data-driven decision making. You thrive in a global, cross-functional setting and enjoy collaborating with creative, commercial, and technical stakeholders. With a flexible and solution-oriented mindset, you handle changing priorities constructively and are motivated to continuously improve ways of working, tools, and standards.
• Bachelor's degree in Marketing, Digital Marketing, Business, Communications, or equivalent experience
• 3-7 years of experience in digital marketing and marketing automation
• Hands-on experience with marketing automation platforms
• Fluent in English, written and spoken
• Strong understanding of lead generation and nurturing in complex sales cycles
• Experience working in global, cross-functional environments
• Strong collaboration and communication skills
• Structured, independent, and proactive working style
It's an advantage, but not required, if you also have experience with the following:
• Experience with Google Ads, Bing Ads, SEO tools, and analytics platforms
• Experience with CRM integration and Salesforce collaboration
• Experience with data visualization and dashboard creation
• Experience working closely with designers and art directors
• Curiosity about new technologies, digital trends, and AI-driven search
• Interest in contributing beyond assigned tasks to improve processes and standards over time
Our Culture
Culture at RaySeach is the driving force behind our organization, where everything we do is driven by a shared passion for innovation and the fight against cancer. Our dedication is reflected in our ability to deliver exceptional results, pay close attention to detail, and consistently go the extra mile. Our employees stand out as experts in their field, driven by a relentless focus on solving problems - no matter how complex. At RaySearch, we take pride in leading the way in cancer treatment, leveraging cutting-edge technology to develop innovative solutions that make a real difference in patient care.
Our Offer
You will report to the Head of Marketing and work closely with the dedicated marketing team, including: designers, event team, and communications specialist.
At RaySearch, we offer a diverse and inclusive work environment, fostering openness, sincerity, and collaboration. Located in Hagastaden, Stockholm's Life Science Hub, our modern and creative workspace includes an in-house gym, yoga, and social activities like ping pong, table football, and regular after-work events. Our bistro serves a fantastic lunch buffet, and we offer morning- and afternoon-fika every day. Our rooftop terrace also provides a stunning 360-degree view of Stockholm, enhancing the work experience. All of this comes attached with a competitive compensation and benefits package.
We follow an office-first approach, meaning most of the work will be carried out on-site at our Stockholm headquarters.
Application
Please apply to the position through the application form below. Selection and interviews will be ongoing. We do not accept applications by e-mail.
Ersättning Enligt överenskommelse
Så ansöker du Sista dag att ansöka är 2026-03-05
Klicka på denna länk för att göra din ansökan Omfattning Detta är ett heltidsjobb.
Arbetsgivare Raysearch Laboratories AB (Publ) (org.nr 556322-6157)
Arbetsplats RaySearch Laboratories AB (publ)
Jobbnummer 9728419