Digital Marketing project coordinator - Roll-out and SEO

Volvo Group / Organisationsutvecklarjobb / Eskilstuna
2019-02-14
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➡️ Klicka här för den senare publicerade platsannonsen "Digital Marketing project coordinator - Roll-out and SEO" (publicerad 2019-04-08) ⬅️


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What is the purpose of this job?
As Digital marketing project coordinator - roll-out and SEO you will be part of the Digital Infrastructure team at Brand & Market Communication, and will work cross-functionally with other teams at Volvo CE and the Volvo Group, with the objective to develop the performance & added value of Volvo CE digital activities.

Your main focus will be to contribute to the successful development, implementation and delivery of digital marketing projects, and to secure that Brand and Market Communication content efforts result in a strong SEO (Search Engine Optimization) performance.

What will you do in your role?

You will:
Be responsible for executing the roll-out of assigned digital marketing projects. This includes planning, follow-up and communication of project deliverables, timing and budget, alignment and work with internal stakeholders and supplier management
In the scope of the roll-out of digital marketing projects, secure the seamless handover to other functions within Brand & Market Communication to make sure that changes needed on existing content production and maintenance processes, as a result of digital marketing development projects, are successfully integrated
Be the main point of contact towards the colleagues responsible for web content management to secure alignment and communication of ongoing activities
Define requirements on content creation to achieve high SEO performance, communicate to and train colleagues across the content production workflow, and define or update relevant content creation processes to secure SEO performance
Collaborate with colleagues across the organization working with SEM (Search Engine Marketing) and Social Media Engagement to secure consistency and alignment across organic and paid search activities

Are you interested in this position? Then apply as soon as possible! Interviews for this position will start before the application time has expired, and the recruitment process will finish as soon as the right candidate has been selected.

Curious, and have some questions? Call us!
Cecilia Cruz, Manager Digital Infrastructure, Brand & Market Communication, Tel.: +46 735585763

Which skills and experience do you bring with you?
You have been working with SEO in activities related to content optimization for SEO performance, for at least 3 years, optimally in a multilingual, business to business industry
You have at least 3 years' experience rolling out web content or digital marketing projects on a multilingual website structure setting
It will be an advantadge if you have experience working with SEM (Search Engine Marketing)
You have a university degree in a digital marketing related education or equivalent professional experience
You have a collaborative attitude and are a team player
Your communication skills are great, both in verbal and written form
You work in a structured way and are process oriented
You are passionate about how to use Digital Marketing tools and tactics to support the company's business objectives
You are fluent in English

The Volvo Group is one of the world's leading manufacturers of trucks, buses, construction equipment and marine and industrial engines under the leading brands Volvo, Renault Trucks, Mack, UD Trucks, Eicher, SDLG, Terex Trucks, Prevost, Nova Bus, UD Bus and Volvo Penta.
Volvo Construction Equipment is a global company driven by passion, curiosity and by our purpose: to build the world we want to live in. We believe that only through imagination and teamwork can we develop a world that is cleaner, smarter and more connected. Our company culture reflects this belief through the care and trust it places in our customers, employees and suppliers. People are at the heart of our business. It is through our strong network of talented, enquiring and innovative minds that we have been able to pave the way towards a more sustainable future. The global construction industry is our arena and our employees are our greatest assets.

Publiceringsdatum
2019-02-14

Så ansöker du
Sista dag att ansöka är 2019-04-01
Klicka på denna länk för att göra din ansökan

Företag
Volvo Group

Adress
Volvo Group

63185 Eskilstuna

Kontorsadress


Jobbnummer
4614075

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