Digital Marketing Analyst to AB Lindex
AB Lindex / Marknadsföringsjobb / Göteborg
2018-05-24
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hela Sverige Lindex is an international fashion company. Lindex assortment covers several different concepts within women's wear, lingerie, kids' wear and cosmetics. Lindex has approximately 5000 employees worldwide. The Head office is located in central Gothenburg, Sweden. Lindex is a part of the Finnish listed company Stockmann.
Lindex is a vison and value driven company where our culture is key to our success - we act sustainable, empower each other, seek constant improvement, make business oriented decisions and make it simple. At Lindex We Make Fashion Feel Good, read more about what we do and what we stand for at lindex.com.
Do you have previous working experience of web analytics? Are you passionate about digital tools and would like to be a part of a fashion retail company with focus on digitalization?
What can we offer you?
Lindex is an international retailer and one of the leading omnichannel companies within the fashion industry. We are focusing on digitalization and development of our digital channels. To be a part of Lindex means to be working in an exciting, inspiring and fast changing environment. Of course we have collective agreement and we offer a great discount of our products for our employees. We are a vision and value driven company. We act sustainable, empower each other, seek constant improvement, make business oriented decisions and make it simple. Do you share our values?
Job Description
You will be a part of our Digital Sales Department, working globally with our all our markets. You will work alongside the Digital Performance Marketing Manager and other colleagues in the team, with the common goal to optimize the channel performance to reach online sales goals.
As a Digital Marketing Analyst you manage the analysis of external web channel traffic to lindex.com and the Lindex app. You translate analysis into insights and suggest solutions that can be used to develop Lindex digital business. You ensure all technical and process requirements are met for proper analysis to be possible (UTM-tagging review, systems configuration, new partner/agency onboarding etc.). You have the responsibility for a cross-market analytical Digital Marketing dashboard, showing relevant KPIs per channel. The position also includes advisory on the performance media budget and activity planning, based on suitable KPIs and attribution analysis.
Are you the one we are looking for?
University degree in social sciences, economics, engineering or similar
Previous experience of web analytics of a large website (agency or in-house), with clear conversion goals
Experience with UTM-tagging and attribution analysis
Experience with Google Analytics, Google Data Studio and/or SQL
Experience with performance media budget planning and performance prognosis
Very good skills in Excel (including excel pivot table reports)
English, both spoken and written
Meritorious: Knowledge in Google AdWords, previous experience within fashion retail, Swedish proficiency
To succeed in this role you have an interest and understanding for e-commerce and a strong passion for digital tools. Your ability to stay organized and the detailed mindset will be much appreciated characteristics. You are driven by numbers with a strong analytical ability. Furthermore, you are comfortable in a position where you work independently, take own initiatives and manage your time to meet the deadlines. We also see that you are a good at communicating and comfortable in team work.
We apply continuous selection in this recruitment process, which means that we might closed the process before the set ending date. If this position is of interest - please do not wait to send us your application! We accept CV in Swedish or in English.
Varaktighet, arbetstid
Tillsvidare Tillsvidare
Publiceringsdatum2018-05-24ErsättningEnligt överenskommelse
Så ansöker duSista dag att ansöka är 2018-06-25
Klicka på denna länk för att göra din ansökanKontaktDagna Dyrna +46 317395074
FöretagAB Lindex
AdressAB Lindex
Box 233
40123 Göteborg
KontorsadressNils Ericsonsplatsen 3
Jobbnummer 4164987
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