Customer Lifecycle Marketing Manager

Oneflow AB / Marknadsföringsjobb / Stockholm
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Oneflow is a rapidly growing tech scale-up located in the heart of Stockholm, Sweden. We have created a platform that automates the entire contract process from start to finish, all in one place. Turn clunky, static contracts into truly digital contracts that feel like magic.

Who you are

We believe that you're naturally curious about marketing. You're quite the strategic thinker who's proactive about reaching the goal of nurturing and enriching the relationships with both Oneflow's prospects and customers. As our new Customer Lifecycle Marketing Manager, you will achieve this by delivering great experiences and communication through email and other channels at key moments of their journey.
You are a vocal champion for customer values, and you naturally dive deep into data to support your decisions. You are passionate about lifecycle marketing, and skilled at managing stakeholders in cross-functional projects.
You are analytical and have deep emotional connection with customers and believe that improving prospects and customer experience will drive revenue growth. You have a good understanding of the digital buyer journey, or you're eager to learn as much as possible.
Keeping up to speed with different tasks, setting priorities for the most impact and grasping new concepts, skills and technology comes naturally to you. You enjoy working in a fast paced environment, where days can vary but new and exciting challenges present themselves all the time. You've got a can-do attitude and are eager to tackle whatever lies in front of you but are not afraid to ask for help when you need it.

What you'll be doing
Based on data, build a full funnel customer lifecycle marketing plan with the goal to nurture and enrich the relationship with both Oneflow's prospects and customers.
Deliver wow experiences by implementing lifecycle marketing and communications at scale, including email, chat, in-app notifications, etc.
Build customer segmentations, triggers, workflows and run sophisticated lifecycle/CRM campaigns for both pre-and post-sales across multiple channels (email, chat, in-app communication, etc.).
Measure and optimize direct influence on prospect conversion rates, new customer activation rates, existing customer retention, and platform usage growth.
You will partner with colleagues in marketing (especially our content team), customer success, sales, and product to craft consistent, high-quality communications through every stage of a customer's experience with Oneflow

Skills and requirements
A proven background in successfully building and executing full funnel customer lifecycle marketing plan for multiple markets globally
Expertise in customer segmentation strategies and subscriber management across multiple channels (email, chat, in-app communication, etc.)
Deep emotional intelligence and customer empathy
Analytically-driven decision maker, strong attention to detail with the ability to capture and share key data and insights and using data to drive key marketing strategies and decisions
In-depth knowledge of marketing automation and CRM systems
Fluency in English, both written and verbal

What's in it for you
Joining a high-growth scale up with a clear vision, objectives, and key results
Fast-paced, fun, and open work culture
Yearly healthcare benefit
Snacks in the office every day
Weekly/monthly culture based activities
Insurance and pension plan
Highly skilled and inspiring international colleagues
Leave your mark, create your own career path

Come work with us
We value gender equality and diversity in organization, so we strive for a team that reflects the diversity in today's society. Our recruitment is based on competence.
The recruitment process starts with an interview with Aleksandra from the Talent Acquisition team. After that, you will complete a personality and logic test, then prepare an assignment before you meet Anand and Monica.
Apply by submitting your CV and a personal letter about why this is the role for you. We can't wait to meet you!
Visit our website for more information about our product and Oneflow. Visit our blog for more information about our culture and future colleagues.

Så ansöker du
Sista dag att ansöka är 2023-04-23
https://career.oneflow.com/jobs/2260239-customer-lifecycle-marketing-manager

Omfattning
Detta är ett heltidsjobb.

Arbetsgivare
Oneflow AB (org.nr 556903-2989)
Gävlegatan 12 A (visa karta)
113 30  STOCKHOLM

Jobbnummer
7585011

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