Brand Manager Snus
BAT / Försäljningsjobb / Stockholm
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Publiceringsdatum2012-03-30FöretagetGlobal group of individuals
At British American Tobacco we think that difference is our advantage – helping us to turn challenges into opportunities, to lead from the front, and making us one of the world’s best performing companies. We are the most international tobacco company in the world doing business in over 180 countries and employing over 55 000 people worldwide.
We are now looking for a Brand Manager Snus
ArbetsuppgifterIn this role you will develop and secure implementation of SNUS brand strategy and secure long term sustainability and profitability for snus within the Northern Europe Cluster; Sweden and Norway.
Principal Accountabilities:
• Develop and deliver Strategic Brand Plans for given brand
• Develop and implement pricing strategies
• Ensure Brand profitability and long term profit growth
• Initiate Research projects and turn insights into brand strategy
• Develop Brand Manifestos and Brand Authorship for given brand
• Develop Key Visuals and communication strategy for given brand for all markets
• Initiate and manage new product development projects
• Implement ATSM (shopper marketing models)
• Brief and drive agency on brand projects and secure alignment to scope of work
• Get approvals and buy in from all stakeholders
• Develop sound forecasts when required
• Develop cycle plan and tactical brand activities
• Administer the brand budget
BakgrundKnowledge, Skills & Experience:
• MBA (university degree) or equivalent with major in Business, Management, Finance or Marketing
• At least 2 years of experience in FMCG Brand Marketing
• Strong analytical and strategic mindset and ability
• Proven experience in consumer marketing
• Process and structure orientation
• Financial skills
Övrigt
In this recruitment BAT collaborate with Sale Nordic. Please, apply through our web form at
www.salenordic.com. We want your application as soon as possible, we will conduct ongoing interviews and selections.
For further questions please contact Jenny Lindgren at Sale Nordic
jenny.lindgren@salenordic.comSale Nordic Staffing Services
Sale Nordic is the region’s leading expert in guidance, staffing and implementation of sales promotion activities.We work with over a hundred active customers in all four Nordic countries. Many of them represent some of the world's strongest brands. We employ over six hundred consultants in short- or long term sales and marketing assignments. Every year we conduct hundreds of successful recruitments for our clients. We are thus a major Nordic player in our profession, but we always work locally, closely with our clients, consultants and candidates. This via our local offices in Stockholm, Gothenburg, Copenhagen, Oslo and Helsinki. Visit
www.salenordic.com for more information.
Så ansöker duSista dag att ansöka är 2012-05-01
Ange följande referens när du ansöker: 540
Ansökan kan tyvärr inte göras via e-post.
Klicka på denna länk för att göra din ansökanKontaktJenny Lindgren,
jenny.lindgren@salenordic.comFöretagBAT
AdressBAT
Gårdsfogdevägen 4
16866 Stockholm
Jobbnummer 1202358
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