Analytics and GTM Manager

Com Hem AB / Marknadsföringsjobb / Stockholm
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Main responsibilities
Ownership of analytical strategy and deliveries focusing in market expansion, growth initiatives and tracking of key customer KPIs

Tracking, monitoring and reporting of performance by channel and product to ensure propositions and pricing structures meet business objectives

Overarching responsibility for analytical coverage including but not limited to market expansion, market analysis, customer growth and financial performance, segment potential and opportunity assessments

Coordination of overall Go-To-Market (GTM) process, timelines and coordination

Development of propensity and consumer behavior models using quantitative techniques relying on internal and external data

Identify process loopholes and revenue leakages caused by channel/ campaign conflict or misalignment with commercial objectives and fix with alternative solutions

Education & Experience Needed
5+years of exposure to TMT/ digital/media industry working in analytical/commercial/ strategy roles

Extensive experience in development and usage of analytical methods and tools, including statistics and quantitative research techniques

Experience in establishing/ developing data processing tools and software such as Tableau, SAS, BI360, SQL etc. and techniques such as Propensity and Regression Modelling, Segmentation Analysis and Predictive Modelling

Strong financial understanding of the different levers in TMT industry affecting revenue/ profitability and impact on customer base

Educational background in programming/software engineering & development would be an advantage

Personal characteristics
Proven ability to work above and beyond role description based on business needs

Results-oriented, highly driven and dedicated to delivering high quality

To be able to work with people across different functional backgrounds in multiple projects

Confident in dealing with senior management and able to voice their opinions in larger group meetings

International work experience across different professional cultures/ management styles would be an advantage

Varaktighet, arbetstid
Heltid tillsvidare

Publiceringsdatum
2017-06-29

Så ansöker du
Sista dag att ansöka är 0001-01-01

Företag
Com Hem AB

Adress
Com Hem AB
Box 49003
10028 STOCKHOLM

Kontorsadress
Fleminggatan 18

Jobbnummer
3581486

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