Regional Marketing Manager
Teleopti AB / Marknadsföringsjobb / Stockholm
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hela Sverige We are now looking to strengthen our marketing team in Stockholm. You will be responsible for driving demand through end-to-end marketing programs, partnering closely with marketing and sales. We're looking for a results-oriented, creative and data-driven marketing pro who will acquire and nurture prospects to drive marketing-qualified opportunities. The focus regions will be the Nordics, Benelux, MEA, and other European countries as needed.
About the job
Build and execute a regional campaign strategy that leverages compelling, content-based vertical and persona-based messaging for demand generation programs
Create and execute email nurture plans for targeted segments within our existing database-to engage and increase velocity in the lead funnel
Write and produce copy for landing pages, nurture campaigns, prospecting campaigns and digital advertising
Create and run account-based marketing strategies with sales and business development teams to drive demand in defined accounts. Owns ABM technology stack to drive execution of strategy
Manage and execute all webinar programs by soliciting content from SMEs, finalizing presentations, technology setup, advertising, follow-up and reporting
Research competitive campaigns and identify ways to differentiate Calabrio's messaging and go-to-market campaigns to drive target market engagement
Skills & Experience
Bachelor's degree required
5-6 years of marketing experience in a B2B company preferably within the software industry
Experience in owning end-to-end marketing campaigns designed to hit defined targeted audiences with the end goal of driving qualified leads into the marketing pipeline
Firm understanding of modern marketing activities such as inbound marketing, marketing automation and account-based marketing
Strong understanding of a complex sales cycle and marketing funnel stages
Excellent written and verbal communication skills in English (Swedish is preferred but not required)
Strong working knowledge of CRM systems; Salesforce experience preferred
Experience with marketing automation such as Pardot, Eloqua or Marketo
About Calabrio
Calabrio has recently acquired Teleopti. The combination brings Teleopti's Workforce Management (WFM) software together with Calabrio's customer experience solutions to create the market-leading, true multi-tenant SaaS customer experience intelligence platform. Calabrio and Teleopti bring together customers from across the globe, including Best Buy, Rabobank, Shopify, Netflix and GE Appliances, a Haier company.
A bit about our culture
Your personal skills are of great importance to us. Calabrio is characterized by a strong entrepreneurial spirit. You will fit in if you are customer-driven, take initiative and get things done. We have built a solid foundation of satisfied employees, customers and channel partners and are now ready to take the next step to increase growth. If you are the right person, you will join an international company with a cutting-edge product, motivated employees and very satisfied customers.
Apply!
Come together with us and build the best company in our space! If you have any questions, contact Jakob Lunde, Talent Acquisition Specialist, at
jakob.lunde@calabrio.com.
Publiceringsdatum2020-06-12Så ansöker duSista dag att ansöka är 2020-07-12
Klicka på denna länk för att göra din ansökanAdressTeleopti AB
Linnégatan 87D
10451 Stockholm
Omfattning Detta är ett heltidsjobb.
Arbetsgivare Teleopti AB (org.nr 556523-5925)
Linnégatan 87D (
visa karta)
104 51 STOCKHOLM
Arbetsplats Teleopti AB
Jobbnummer 5263512
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