International Brand Manager
Recruitment International Benny Carlsson AB / Marknadsföringsjobb / Malmö
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hela Sverige About the position
You will be a member of the Area Northern Europe, which is responsible for the identification of market opportunities, development of market entry strategies and implementation of agreed initiatives/activities for the Northern European markets in order to achieve overall company's market objectives.
You will support the Brands Ritmeester, Al Capone and Dannemann in Northern Europe (Denmark, Finland, Estonia, Lithuania, Latvia and Scandinavia Duty Free), based on priorities as defined by the Area Director Northern Europe.
The role is to maximise the brand potential through development and implementation of brand marketing strategies in line with defined brand objectives and guidelines. You will be responsible for managing the marketing mix for the assigned brands for the defined markets. The International Brand Manager is constantly searching new, innovative ways to market our brands. You report to the Area Director Northern Europe.
Key responsibilities
• marketing sparring partner for the Area Director and respective Country Manager to identify market opportunities, strategies and to implement initiatives/activities
• to work closely with Area Director to ensure that brand identity, guidelines and strategy is in line with strategic direction
• responsible for activity plans for each market and timely execution of activities
• to develop and execute in-store marketing tools and trade & consumer programs
• to cooperate closely with Country Managers and importers/distributors to execute defined marketing activities
• to develop and implement market research programs
• to work closely with central marketing and to participate in BS Group marketing meetings and projects
• to take active part in budget process, preparation of Board Meetings with Country Managers
• regularly reviews of brand performance, suggest ways of improving the performance, Product Management, reporting, stock and order management of trade marketing material are other key responsibilities
Professional experience and specific skill requirements
• min 5 years of experience in Marketing with focus on trade marketing, brand management, trade marketing and product management for branded FMCG
• managing a number of brands for multiple countries
• research about legal requirements, understanding and implementing them
• experience and interest in consumer and customer-relationship projects
• ability to establish direction and clear goals
• to develop plans and mobilize resources to achieve goals
• review performance against plans and take action
• traveling
• experience in sales is an advantage
Required behavioural characteristics
Good at building strong personal relationship at various levels such as Country Managers, key external people, end market organisation, central marketing and supply chain. Creative and tries out new ideas and approaches. Hands-on and pragmatic, adaptable and business minded. Strong personality, building atmosphere of passion and belief, good relationships and high commitment. A good eye for development and raise of standards, delivering and a good decision maker in the best interest of business before own function.
Observera att vi är ett konsultföretag, Recruitment International AB, som hjälper vår kund att rekrytera. Vår uppdragsgivare är Råå S AB, ett bolag i koncernen Burger Söhne AG, ett stort internationellt företag med huvudkontor i Schweiz. Man blir anställd i Råå S AB och befattningen är placerad vid Area Northern Europe 's kontor i Malmö. Man kommer att vara på resande fot i de aktuella länderna en stor del av tiden, varför man kan bo på annat ställe i Södra och mellersta Sverige eller i Danmark.
Varaktighet, arbetstid
Postion is based in Malmö, south Sweden, traveling will be a substantial part of the position. You could live at other places in south or middle Sweden or Denmark, but must have private situation that allows you traveling.
Publiceringsdatum2016-12-02ErsättningFast lön och bonus. Goda förmåner i övrigt. Körkort fordras. Flytande i engelska, tal och skrift. Intressant anställning med goda utvecklingsmöjligheter i en internationell koncern.
Så ansöker duSista dag att ansöka är 2016-12-22
KontaktLars Johnsson
post@recruitment.seBenny Carlsson
post@recruitment.seFöretagRECRUITMENT INTERNATIONAL BENNY CARLSSON AB
AdressRECRUITMENT INTERNATIONAL BENNY CARLSSON AB
KÄRLEKSGATAN 2 A
21145 MALMÖ
KontorsadressKärleksgatan 2 A
Jobbnummer 3193181
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